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Culture Apothecary with Alex Clark runs an almost entirely direct-response ad slate, with top spender Jevity logging roughly 51 to 60 host-reads. Here's who already buys, why clean-living brands cluster around Alex Clark, and how to book a coded, trackable spot on a wellness feed reaching an estimated 290,000 listeners.
Spotsnow attributes over 80% of the ad activity on NPR's Code Switch to direct response, and its top spender has run roughly 22 to 25 appearances in the last stretch. Here's who already buys, how the show is sold, and what a produced NPR-style read has to do to convert on a race-and-culture feed.
The vast majority of reads on Good Hang with Amy Poehler are direct response, and anchor buyer Visible has run roughly 5 to 6 host-read spots. Spotsnow breaks down who already advertises, how the show is sold through The Ringer, and whether a young, female-leaning, mostly US comedy audience fits your buy.
Spotsnow attributes roughly 98 percent of Bitch Bible's ad mix to direct response, and its top spender has run roughly 15 to 18 host-reads. Here's who already buys, how the show is sold, and whether a coded offer converts on Jackie Schimmel's feed.
Roughly seven in ten ads on The Vanished Podcast are built for direct response, and Audible has run roughly 27 to 32 of them. Here's who already buys, how the show sells its produced inventory through Wondery, and what a story-native spot needs to convert.
About 8 in 10 host-reads on Kurtis Conner's Very Really Good run direct-response, per Spotsnow. Here's who already buys, how the reads land, and how to book a show sold direct rather than through a big network.
Roughly 9 in 10 host-read ads on Giggly Squad are built for direct response, and Abercrombie has run about 28 to 33 of them. Here's who already buys, how the show is sold, and what a coded read has to do to convert on a young, heavily female comedy feed.
Spotsnow attributes roughly 95 percent of The Mindset Mentor's sponsor reads to direct response, and IXL alone has run about 32 to 37 host-reads. Here's how the show sells its inventory, who already buys, and what a coded read has to do to convert on Rob Dial's feed.
Spotsnow classifies 100% of Sawbones host-reads as direct response, with Figs, Squarespace, and Smalls all buying coded spots. Here's who advertises on the physician-hosted medical history show, how it's sold through Maximum Fun, and how to book a host-read that converts.
Roughly 98 percent of tracked host-reads on The Bossticks carry a code or a URL, and the roster runs deep into wellness DTC. Here's who already buys, how the founder couple reads an ad, and how a brand books through Dear Media.
A strong majority of the ad activity on All-In runs as coded, attributed direct response, sold direct and quoted per campaign. Here's who already buys, what they spend, and how a B2B, fintech, or AI brand books a host-read on a founder-and-investor audience.
Roughly 9 in 10 ads on South Beach Sessions run as coded direct response, and top spender Quince keeps coming back with 5 to 6 host-reads. Here's who already buys, how the show is sold, and what a buyer should know before quoting a campaign.
Spotsnow attributes a 100% direct-response ad mix to The Me Mindset, a Spanish-language self-development feed where every tracked sponsor buys for coded conversions. Spin Quest, Serval AI, and Sevalla anchor a roster that runs from gaming and tech to Sleep Number and McDonald's. Here's who buys, how the show is sold direct, and how to book a host-read.
Nearly 99% of the ads on The Dream are direct response, and its top spender has run a full host-read flight of roughly 6 to 7 spots. Here's who already buys, how the show is sold, and whether it fits a performance campaign.
About 9 in 10 tracked ads on Bachelor Happy Hour run as host-read direct response, and top sponsor Dietz and Watson has run roughly 116 to 135 of them. Here's who already buys the official Bachelor Nation podcast, why the format converts, and how a brand books a spot.
Roughly 99% of tracked ads on Wine & Crime are direct response, and Quince has run about 19 to 22 host reads on the feed. Here's who already buys, how the reads are structured, and whether this female-skewing true crime show fits a performance buy.
Roughly 99% of tracked ads on STASSI with Tay are direct-response, per Spotsnow, and repeat buyers like Boll & Branch, Hiya Health, and ZBiotics run host-reads on a quoted, per-campaign basis through Dear Media. Here's who already buys, why the format converts, and how to book.
Direct-response host-reads make up the clear majority of OBITCHUARY's ad mix, and Spotsnow attributes over $20K in tracked spend to its top advertiser, The RealReal. Here's who already buys, how the show is sold through Audiochuck, and why it reads like a performance channel wearing true crime comedy clothes.
About 95 percent of ad activity on The Preamble is coded direct response, and its anchor advertiser Daily Look has run roughly 5 to 6 host reads. Here's who already buys, how Sharon McMahon's civics feed is sold, and whether it fits your brand.
Every tracked ad on Elevation with Steven Furtick is direct-response, per Spotsnow, and the show reaches an estimated 307,000 listeners. Here's who already buys, how a preacher-owned feed sells its host reads, and why brands from Bobbie to Optimum keep booking coded offers.
Roughly three quarters of the ad reads on Real Time with Bill Maher run as direct response, and Mint Mobile has kept a coded offer in the feed across roughly 16 to 19 reads. Here's who already buys, how the show is sold, and whether it fits your campaign.
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