Inside NC State Athletics Podcast Advertising - Audience, Sponsors & Contact

Overview

Inside NC State Athletics is the essential podcast for dedicated fans of NC State University's sports programs, offering comprehensive coverage of the Wolfpack's football and basketball teams. Each episode provides in-depth previews of upcoming games, analysis of recent performances, and discussions on season developments, team logistics, and player insights. Hosts engage in conversational, fan-focused discussions, making it a go-to source for timely updates and informed commentary. This podcast distinguishes itself by delivering a focused, insider's perspective, catering to supporters eager to deepen their understanding and stay connected with all aspects of NC State sports.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

280

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Direct Response

Brands with CTAs

GOOD

56%

Host Read %

% of host read ads

BAD

23%

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The Bottom Line

This show has an estimated 280 audience size, runs 23% host read ads and promotes 56% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week2/23	Week3/2	Week3/9	Week3/16	Week3/30	Week4/6
UNC Health Caldwellunchealth.org	UNC Health Caldwell	2	2	1	1	1	1	Test run 0%
Empire Eats Restaurantsempireeats.com	Empire Eats Restaurants	3	2					Test run 0%
CPI Securitycpisecurity.com	CPI Security	2	2					Test run 0%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
UNC Health Caldwell hospital & health care	$117	0.0%	28%	46%	39.0ad units	Core Performer	+1
Diet Coke food & beverages	$82	0.0%	0%	0%	29.0ad units	Core Performer	+1
Empire Eats Restaurants	$67	0.0%	36%	0%	22.0ad units	Core Performer

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Wolfpack Weekly with Will Wade (Mar 5)

0:00 / 0:38

Direct Response

W

#1

Run on 1x episode

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