automotive
BMW
Website: bmwusa.com
Overview
BMW Group US, also known as BMW of North America, is the American subsidiary of the global BMW Group. Established in 1975, the company has a significant presence in the automotive industry, focusing on the sales, marketing, design, manufacturing, and financial services of premium cars and motorcycles. Headquartered in Woodcliff Lake, New Jersey, BMW Group US has over 50 years of history in the US market.
The BMW Manufacturing Co., located in Greer, South Carolina, is the only assembly facility in the US and the largest BMW plant worldwide. It produces around 1,500 vehicles daily, primarily the popular X series SUVs and crossovers. The company markets vehicles under four main brands: BMW, MINI, Rolls-Royce, and BMW Motorrad. Additionally, it offers premium financial services, including auto leasing and loans, with a notable share in the US auto financing industry. BMW Group US targets premium and luxury vehicle customers, providing high-performance and technologically advanced automobiles and motorcycles.
The BMW Manufacturing Co., located in Greer, South Carolina, is the only assembly facility in the US and the largest BMW plant worldwide. It produces around 1,500 vehicles daily, primarily the popular X series SUVs and crossovers. The company markets vehicles under four main brands: BMW, MINI, Rolls-Royce, and BMW Motorrad. Additionally, it offers premium financial services, including auto leasing and loans, with a notable share in the US auto financing industry. BMW Group US targets premium and luxury vehicle customers, providing high-performance and technologically advanced automobiles and motorcycles.
Est Monthly Spend
---
Repeat Buy Rate
---
Direct Response
---
Est. Spend
No spend data available
Top Shows
Ads
Recent Campaigns