The automotive sector faces transformation through electrification, supply chain shifts, and regulatory pressures, with North American production increasing via on-shoring incentives and domestic manufacturing. Global light vehicle sales are expected to reach nearly 90 million units, with growth led by Asia-Pacific, though China’s market shows a slowdown. SUVs remain the dominant growth segment, while sedans decline, and software-defined vehicles and robotaxis are emerging. U.S. sales may fall modestly to 16 million units due to energy price shocks and tariff impacts. Chinese OEMs are expanding aggressively into export markets, challenging traditional manufacturers.
The automotive sector faces transformation through electrification, supply chain shifts, and regulatory pressures, with North American production increasing via on-shoring incentives and domestic manufacturing. Global light vehicle sales are expected to reach nearly 90 million units, with growth led by Asia-Pacific, though China’s market shows a slowdown. SUVs remain the dominant growth segment, while sedans decline, and software-defined vehicles and robotaxis are emerging. U.S. sales may fall modestly to 16 million units due to energy price shocks and tariff impacts. Chinese OEMs are expanding aggressively into export markets, challenging traditional manufacturers.
Est Annual Spend
Repeat Buy Rate
% Direct Response
Est. Spend
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The best campaign consists of the highest performing show with a perfect match and additional supporting shows.
Top Spenders | Est. Spent/yr | Change | Host Read %. | Type | Avg Order Size | Total Ads | Top Shows |
|---|---|---|---|---|---|---|---|
 Toyota Automotive | $63.6M | +15% | 3% | Direct response | 6.5ad units | 24718total |   +1 |
 Kia Automotive | $61.6M | -54% | 2% | Direct response | 8.4ad units | 21250total |   +1 |
 Nissan Automotive | $22M | +110% | 7% | Brand awareness | 9.3ad units | 5872total |   +1 |
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These are the top performing ads in your industry. Obviously these are purely for inspiration so you can understand how to think about your talking points and convert your ideal audience to drive higher returns.
GMC
0:00 / 1:00
#1 GMC
Run on 1x episode
#2 CarShield
0:00 / 1:34#3 Toyota
0:00 / 0:38Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.
Top Shows | Impressions | Episodes/month | Host read % | Ads | Ad Load | Brand Repeat | Core Buyers % | Top Brands |
|---|---|---|---|---|---|---|---|---|
 My Favorite Murder with Karen Kilgariff and Georgia Hardstark True Crime | 3,429,330 | 12.33 /mo | 5% | 43 | 1% | 75% | 38% |   |
Fantasy Footballers - Fantasy Football Podcast Sports | 702,669 | 19.00 /mo | 70% | 84 | 1% | 100% | 33% |   |
 Club Shay Shay Sports | 729,837 | 62.00 /mo | 0% | 262 | 1% | 92% | 46% | |
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