News podcasts deliver current events and journalistic reporting through audio formats, offering listeners timely updates on global, national, or local happenings, with varieties ranging from brief bulletins to in-depth documentaries. They often feature expert analysis, on-the-scene reporting, and panel discussions, catering to audiences seeking information beyond traditional media. Popular news podcasts may focus on politics, business, technology, or specialized topics, providing diverse perspectives and narrative storytelling. These podcasts appeal to listeners who value convenience, depth, and engagement with news content through spoken-word formats. The category includes daily updates, investigative series, and commentary, accommodating various interests and schedules.
Shows in category: 1,846
News podcasts deliver current events and journalistic reporting through audio formats, offering listeners timely updates on global, national, or local happenings, with varieties ranging from brief bulletins to in-depth documentaries. They often feature expert analysis, on-the-scene reporting, and panel discussions, catering to audiences seeking information beyond traditional media. Popular news podcasts may focus on politics, business, technology, or specialized topics, providing diverse perspectives and narrative storytelling. These podcasts appeal to listeners who value convenience, depth, and engagement with news content through spoken-word formats. The category includes daily updates, investigative series, and commentary, accommodating various interests and schedules.
Shows in category: 1,846
The best campaign consists of the highest performing show with a perfect match and additional supporting shows.
Rank | Top Shows | Est. Spent | Change | Est. Impressions | Host Read % | Avg. Core Buys | Core Buyers % | Avg. Repeat Rate | Top Advertisers |
|---|---|---|---|---|---|---|---|---|---|
| #1 | The Majority Report with Sam SederGovernmentNews | $2.4M | -4% | 140.7K | 50% | 23x ad units | 40% | 47% | |
| #2 | The ToastSociety & CultureNews | $35.8M | -44% | 677.4K | 50% | 69x ad units | 31% | 45% | |
| #3 | The Dan Bongino ShowNewsGovernment | $48.1M | -1% | 1.2M | 46% | 28x ad units | 39% | 57% |
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Top Spenders | Est. Spent | Change | Host Read % | DR % | # of ads | Frequency | Top Shows |
|---|---|---|---|---|---|---|---|
Mint Mobile telecommunications | $52,809,573 | +22.8% | 13% | 100% | 10.1ad units | Core Performer | |
Shopify information technology & services | $41,138,780 | -26.7% | 10% | 87% | 9.8ad units | Core Performer | |
![]() Pure Talk | $32,795,588 | -11.8% | 80% | 99% | 42.4ad units | Core Performer |
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