Pro Wrestling Illustrated Presents Podcast Advertising - Audience, Sponsors & Contact

Overview

Pro Wrestling Illustrated Presents offers an in-depth look into the world of professional wrestling, hosted by PWI writers Al Castle and Brian R. Solomon. The podcast provides timely news, critical analysis of major events from promotions like AEW, WWE, and TNA, and engaging discussions on industry trends. Listeners can expect insightful reviews, event previews, and historical deep dives into wrestling legends and eras, often featuring conversations with wrestlers and insiders. It's a must-listen for dedicated fans seeking expert commentary, historical context, and vibrant debate on the sport's past, present, and future.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

520

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Direct Response

Brands with CTAs

GOOD

76%

Host Read %

% of host read ads

GREAT

100%

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The Bottom Line

This show has an estimated 520 audience size, runs 100% host read ads and promotes 76% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week6/8	Week9/21	Week10/12
Pro Wrestling Illustratedpwi-online.com	Pro Wrestling Illustrated	1	1		Test in progress 8%
Cauliflower Alley Clubcaulifloweralleyclub.org	Cauliflower Alley Club		1		Test in progress 8%
Dave's Hot Chickendaveshotchicken.com	Dave's Hot Chicken			1	Test in progress 8%

Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65+

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k+

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Pro Wrestling Illustrated	$100	-100.0%	100%	84%	19.0ad units	Core Performer	+1
Pro Wrestling Illustrated	$16	0.0%	100%	67%	3.0ad units	Test run
Amazon Prime information technology & services	$12	0.0%	100%	100%	3.0ad units	Test run	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Ep. 282: PWI 500 In Review (2026 Edition)

0:00 / 2:07

Direct Response

E

#1

Run on 1x episode

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