Do This, NOT That: Marketing Tips with Jay Schwedelson

Hosted by marketing expert Jay Schwedelson, "Do This, NOT That" is an insightful podcast offering actionable strategies and practical advice for marketers and business professionals. The show dissects key marketing concepts, leveraging behavioral science, positive psychology, and real-world examples to empower listeners in areas like campaign optimization, decision-making, and understanding consumer behavior. Episodes often feature direct, no-nonsense guidance, sometimes incorporating guest interviews with industry leaders, and even addressing mental blocks like self-doubt in a business context. It's ideal for those looking to stay ahead in a competitive landscape, refine their marketing approach, and drive measurable results by applying proven, modern tactics, including discussions around AI and event marketing.