BRANDY | Storie di Brand Daily Show Podcast Advertising - Audience, Sponsors & Contact

Overview

BRANDY delivers daily business insights with a focus on marketing history and curious brand stories. Each episode explores forgotten inventions, famous campaigns, and intriguing marketing anecdotes in a concise, engaging format. Ideal for marketing professionals, business students, and anyone fascinated by the history of brands and consumer culture.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

137.5K

Est. Podcast Downloads

20

Av. Youtube Views

160.4K

Instagram

221k

YouTubers Subscribers

138k

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Direct Response

Brands with CTAs

GREAT

87%

Host Read %

% of host read ads

BAD

19%

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The Bottom Line

This show has an estimated 137.5K audience size, runs 19% host read ads and promotes 87% of ads for direct response advertisers.

Creator Influence

Massimo Corona

Max Corona is an Italian content creator who explores the histories and marketing strategies of famous brands. He is the host of the popular "Storie di Brand" podcast and YouTube channel, which delves into the origins, evolution, and cultural impact of iconic companies. His engaging narrative style, often compared to a "film of the company," makes complex business histories accessible and captivating. Corona also authors the book "Persone che pensano in grande" and hosts the daily "Brandy" podcast, offering insights into business and marketing. His work has been recognized with the "Cultura digitale" award in 2020, highlighting his influence in popularizing brand storytelling in the Italian digital space. He frequently speaks at universities and industry events, sharing his expertise in narrative and marketing.

Age: 25-34
Nationality: Italian
Education: Degree, University of Padua

Age: 25-34
Nationality: Italian
Education: Degree, University of Padua

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Recent Campaigns

	Advertisers	Week6/8	Week6/15	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17	Week8/24	Week8/31	Week9/7
Accentureaccenture.com	Accenture					1	1	2	3	2	3	2			Core Performer 58%
FINOMfinom.co	FINOM		1	1	1				1	1	3	4		1	Core Performer 58%
Indeedindeed.com	Indeed	1	1			1	1					1	2	2	Longer term buy 42%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Qonto financial services	$55,783	0.0%	100%	100%	12.0ad units	Core Performer	+1
FINOM	$42,798	+521.4%	82%	100%	11.0ad units	Core Performer
Accenture management consulting	$21,210	+113.0%	0%	100%	13.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

MILKA e il suo difetto di grande successo

0:00 / 0:34

Direct Response

M

#1

Run on 1x episode

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