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Roughly 99 percent of the reads on The Peter Schiff Show Podcast run as direct response, built on codes and URLs. Here's who already buys, how Schiff sells his host-read inventory, and what it takes for a DTC brand to book a coded offer on the feed.
Wix has run roughly 110 to 128 ads on Stuff To Blow Your Mind, all direct response, per Spotsnow. Here's how the science feed sells its host-read inventory, which brands already buy it (Wix, Autotrader, Audible), and what makes it convert for a media buyer sizing up a spot.
Every tracked ad on Fox News Hourly Update is direct-response, per Spotsnow, and the top buyers keep coming back. Here's who already advertises on the Fox News Radio newscast, how it's sold, and why coded offers convert on a national, task-driven listening habit.
Over 90% of the ad activity on Slate News is direct-response host-read, and anchor buyers like Ground News, Quince, and Monarch keep coming back. Here's who already advertises, how the show is sold inside the Slate Podcast network, and how a media buyer books it.
Almost every host-read on Law Enforcement Talk runs as direct response, and the show sells direct and syndicated rather than off a rate card. See who already buys, from ZipRecruiter to Banyan Botanicals, how a retired sergeant's endorsement converts, and how to book a spot.
About 97% of the ads Spotsnow tracks on The Girlfriends: Trust Me Babe are direct response, so this true crime feed lives on coded offers. Here's who already buys, why the roster skews toward subscriptions and payments, and how host-read inventory is sold.
Spotsnow attributes roughly 9 in 10 of Mormon Stories Podcast's ad slots to coded host reads, and Shopify has run about 7 to 8 of them. Here's who already buys, how the show is sold direct with no network in between, and why this feed is built for trackable direct response.
Spotsnow attributes a 100 percent direct-response ad mix to Dear Sugars, so every tracked advertiser buys on codes and URLs. Here's who already runs (Shopify, Indeed, Stitch Fix), how the WBUR and New York Times production sells on quote, and how a buyer books a host-read on the show.
More than 9 in 10 of The Journal.'s host-read reads are direct response, and Indeed, Optum, and Harvey AI keep buying. Here's who advertises on the WSJ business show, how it's sold, and how to book a host-read that converts.
Every tracked host-read on Once Upon A Crime is direct-response, running on codes and vanity URLs rather than brand awareness. Talkiatry, Whisker, and Progressive already buy here, the show reaches an estimated 110,000 listeners per episode, and it sells quoted per campaign through Audioboom. Here's who advertises, why the roster clusters, and how a buyer books.
Nearly 9 in 10 ads on Normal Gossip are direct-response host reads, and Boll & Branch, Hero Bread, and Butcher Box keep coming back. Here's who already buys, how the show is sold, and why coded offers convert in this feed.
More than nine in ten of the host-read ads on History on Fire run as direct response, and the roster shows why: Notion, Stamps.com, and Dakota Pure Bison all buy coded reads in the host's own voice. Here's who advertises, how the show is sold through The Podglomerate, and what a buyer should know before booking.
Roughly 97 percent of ads on The Friend Zone run as host-read direct response, and top spender IXL has placed roughly 13 to 15 ads. Here's who already buys, how the show is sold, and whether it fits a coded-offer campaign.
Roughly 95% and up of the ad mix on Therapy for Black Girls is direct response, and The Lip Bar has run about 14 to 16 host-reads. Here's who already buys, how Dr. Joy's clinical authority makes coded reads convert, and how to book through iHeartMedia.
Spotsnow attributes about 93% of ads on The Clark Howard Podcast to direct response, and Indeed, the top spender it tracks, has run roughly 39 to 45 ads on the feed. Here's who else buys, how the show is sold, and why a coded read fits a frugal, decision-ready audience.
Roughly 95% of ads on Ruthless Podcast read as direct response, per Spotsnow, and top spender ZBiotics has run about 9 to 11 host-reads. Here's who already buys, how the show is sold through Fox News Audio, and whether the format fits a direct-response buy or an awareness play.
More than 9 in 10 ads Spotsnow tracks on Giant Bombcast run as direct response, and Steam has placed roughly 11 to 13 host reads. Here's who already buys the video game show, how it's sold, and whether it fits a performance buy.
O'Reilly Auto Parts leads the roster with roughly 59 to 68 host-read appearances, and Spotsnow data shows about two thirds of the ads on this Spanish-language comedy feed run as direct response. Here's who already buys, how the show is sold through Uforia, and how a buyer weighs a test.
Roughly 95% of tracked ads on Love to See It with Emma and Claire are direct response, and DTC names like Article, Vuori, and Ello keep coming back on coded host-reads. Here's who buys, how the show is sold, and how to book it.
Spotsnow attributes a direct-response posture to roughly 9 in 10 of The New Yorker Radio Hour's tracked ads, and top spender Quince has run roughly 17 to 30 across a continuous flight. Here's who already buys David Remnick's host-reads, how the show is sold through WNYC, and how to book.
Nearly all of No Agenda Show's tracked ads are direct-response host reads, and top spender Manuka Gold has run roughly 19 to 22 of them. Here's who already buys, how the independent, sold-direct feed is priced per campaign, and why coded offers convert with its older, higher-income, mostly male audience.
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