How to advertise on With The Perrys: what it costs, who buys, and how to book

With The Perrys sells its host-read inventory direct and quotes it per campaign, not off a public rate card. Spotsnow data shows every tracked ad on the feed is direct response, and the top advertiser, Mino, has run roughly 6 to 7 ads. That mix tells a buyer this is a coded, attributable feed built for conversion rather than a reach play. Spotsnow estimates all of this from tracked advertiser activity, not audience surveys. See the full profile for With The Perrys.

Why With The Perrys is built for host-read direct response

Preston Perry and Jackie Hill Perry host the show, a poet and author pair who teach on marriage, parenting, race, and theology. It sits in the entertainment advertiser category, anchored by faith-and-family brands.

Spotsnow attributes the show's entire tracked ad load to direct response. That's the part a performance buyer cares about: reads carry codes, URLs, and store prompts that tie a sale back to the episode. Spotsnow estimates reach at roughly 140,000 listeners, and that figure is an estimate, not a counted number.

The format is the argument here, not a price. The Perrys teach in a conversational, first-person register, so when one of them hands off to a sponsor the tone doesn't snap. Attention holds through the break because the read sounds like the same voice giving the same counsel. That borrowed trust is what a host endorsement is actually paying for.

Influence here is concentrated in the feed rather than spread across platforms. Spotsnow lists an Instagram following of roughly 8,000 followers, and the real engagement lives inside the episodes, where the hosts do the talking and the buying happens.

Who is advertising on With The Perrys

The roster leans toward household names and faith-and-family brands, drawn from a pool Spotsnow estimates at roughly 55 to 65 tracked advertisers in the recent window. Recognizable buyers include Mint Mobile, Indeed, Shopify, Stitch Fix, and Fabric by Gerber Life.

The anchor advertisers, broken down

Mino

Mino runs a faith-based kids streaming and family devotional service. Spotsnow data shows roughly 6 to 7 ads and an estimated total spend of over $10K, all classified as direct response. It's the tightest fit on the feed: a Christian children's platform speaking straight to parents who came for teaching on discipleship and raising kids.

Field of Greens

Field of Greens sells a whole-food greens supplement. Spotsnow data shows roughly 3 ads and an estimated total spend of over $10K, classified as direct response. Wellness reads land with a young, family-forming audience that's already thinking about daily health habits.

Fabric by Gerber Life

Fabric by Gerber Life offers online term life insurance and wills for parents. Spotsnow data shows roughly 7 to 8 ads and an estimated total spend of over $10K, classified as direct response. A young, family-forming listener base is exactly the life stage that starts pricing life insurance.

The outlier: Weekend to Remember

Weekend to Remember, a faith-based marriage-event brand, runs host reads here with an events objective rather than a pure buy-now sale. It shows a softer, association-driven goal can still work on this feed, because the Perrys' authority on marriage is the whole reason a couple would sign up.

All spend figures are Spotsnow estimates.

Why entertainment and faith-family brands cluster here

The advertiser mix maps almost one to one onto what the Perrys teach. Mino sells children's content to parents who came for episodes on raising kids to follow Jesus. Weekend to Remember sells a marriage event to an audience that trusts these hosts on marriage. Fabric sells the insurance that a young couple starts thinking about the year they have children. The audience skews young and female, mostly women in their twenties and early thirties, mid-to-upper-middle income, and heavily US-based. That's a life stage buying kids' content, family wellness, and financial protection, and it's listening to two people it already treats as counsel. The endorsement isn't decoration on this feed. It's the transaction.

How your ad could sound

Here's a recent produced spot that ran on the show, useful as a contrast with the host reads the feed is built on.

What works: the hook is seasonal and specific, and the who-it's-for is unmistakable when the read asks whether "you've got a second grader or a sophomore." It names the shopper fast. What's missing is attribution. The call to action is "find a DD's discount store near you," a drive-to-store ask with no code, no URL, and no urgency, so nothing ties a visit back to this episode. On a feed where every other advertiser runs coded direct response, a produced spot with no tracking leaves the show's best trait on the table. If you buy here, put a code or a vanity URL in the hands of the hosts and let them say it.

View what a great sample ad looks like here.

What makes a show like this convert

1. The host-read format carries the sale. Spotsnow attributes the entire tracked ad load to direct response, so the reads are coded and measurable rather than branding.
2. Host credibility does the heavy lifting. The Perrys are teachers and authors, and an endorsement from them borrows the same authority listeners came for.
3. The audience is in the buying life stage. A young, female, family-forming, US audience is the natural buyer for kids' content, wellness, and family insurance.
4. Repeat buying proves the math. Mino's roughly 6 to 7 ads and Fabric's roughly 7 to 8 tell you those brands ran the numbers and came back.

With The Perrys in a nutshell

The audience is young, mostly female, family-forming, and concentrated in the US. Faith-and-family and DTC brands already buy here, mainly through host reads, with Mino, Field of Greens, and Fabric by Gerber Life among the anchors. The show is sold direct and quoted per campaign, not off a rate card. Every tracked ad is direct response, so this is a conversion feed first and an awareness play second.