Top Shows in Music
Explore the vibrant world of sound with music podcasts featuring deep dives into music history, artist interviews, album reviews, songwriting breakdowns, and curated playlists spanning every genre from classical masterpieces to the latest indie rock.
Shows in category: 2,037
Top Shows in Music
Explore the vibrant world of sound with music podcasts featuring deep dives into music history, artist interviews, album reviews, songwriting breakdowns, and curated playlists spanning every genre from classical masterpieces to the latest indie rock.
Shows in category: 2,037
Est Monthly Spend
$6,164,559
Repeat Buy Rate
47.76%
GOOD% Direct Response
81%
GREATEst. Spend
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Most Run Ad
Liquid Death
0:00 / 1:22The Bottom Line
This category has an estimated $6.2M monthly podcast ad spend and a 48% repeat buy rate and promotes 81% of ads for direct response advertisers.
Shows Performance Rankings
The best campaign consists of the highest performing show with a perfect match and additional supporting shows.
Rank | Top Shows | Est. Spent | Change | Est. Impressions | Host Read % | Avg. Core Buys | Core Buyers % | Avg. Repeat Rate | Top Advertisers |
|---|---|---|---|---|---|---|---|---|---|
| #1 |  One Life One Chance with Toby MorseMusicArts | $133.7K | -26% | 18.9K | 49% | 8x ad units | 38% | 43% | +1 |
| #2 |  HardLoreMusicArts | $272K | +89% | 86.7K | 46% | 6x ad units | 26% | 39% |  +1 |
| #3 |  Song ExploderMusicArts | $465.1K | -32% | 118.2K | 53% | 7x ad units | 27% | 38% |   +1 |
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Top Advertisers
Top Spenders | Est. Spent | Change | Host Read % | DR % | # of ads | Frequency | Top Shows |
|---|---|---|---|---|---|---|---|
iHeartRadio | $1,472,971 | +16.9% | 4.3% | 94.9% | 17.4ad units | Core Performer |   +1 |
 Boost Mobile telecommunications | $1,363,839 | -0.1% | 20.6% | 93.3% | 7.4ad units | Core Performer |   +1 |
 Amazon Prime information technology & services | $1,158,227 | +1022.8% | 18.5% | 69.3% | 5.1ad units | Core Performer |  +1 |
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