YHH Hockey Podcasts Podcast Advertising - Audience, Sponsors & Contact

Overview

The YHH Hockey Podcasts network is the definitive source for insights into youth and women's hockey. It delves into the dynamics of the PWHL and NCAA collegiate leagues, featuring interviews with prominent figures like Ilsa Lindaman, alongside dedicated coverage of youth hockey seasons and major tournaments such as the "Pumpkin Preview." With discussions on player development, league updates, and community events, this podcast caters to a broad audience including young athletes, their parents, coaches, and fans eager for comprehensive news and expert perspectives on the grassroots and professional levels of the sport.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

1,078

Est. Podcast Downloads

780

Av. Youtube Views

298

YouTubers Subscribers

11k

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Direct Response

Brands with CTAs

GOOD

51%

Host Read %

% of host read ads

GOOD

77%

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The Bottom Line

This show has an estimated 1.1K audience size, runs 77% host read ads and promotes 51% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week5/11	Week6/8	Week9/14	Week9/28	Week10/5	Week10/12	Week10/19	Week10/26
USHLushl.com	USHL	1	1	1	1	1	1	1	1	Core Performer 50%
APX Hockeyapx-hockey.com	APX Hockey	1	1			1	1	1	1	Longer term buy 33%
Apple Valley Fordapplevalleyford.com	Apple Valley Ford			1						Test in progress 8%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65+

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k+

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency
APX Hockey professional training & coaching	$771	+100.0%	100%	100%	38.0ad units	Core Performer
USHL sports	$663	+12.8%	100%	6%	36.0ad units	Core Performer
APX	$443	+100.0%	100%	26%	27.0ad units	Core Performer

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

This Week In College Hockey Ep. 55

0:00 / 0:57

Direct Response

T

#1

Run on 1x episode

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