Top Producer Podcast Podcast Advertising - Audience, Sponsors & Contact

Overview

The Top Producer Podcast offers essential business and financial guidance for modern farmers and agricultural professionals. Hosted by CPA Paul Neiffer, the show features in-depth conversations with leading ag experts and successful farmers, delving into critical topics such as farm management strategies, tax planning, risk assessment, and the impact of government policies like the H2A program. Each episode provides practical insights and real-world examples, helping listeners navigate complex financial challenges, optimize operations, and foster sustainable growth in the agricultural industry. It's an invaluable resource for those seeking to enhance profitability, manage risks, and stay informed on the latest trends affecting farm businesses.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

480

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Direct Response

Brands with CTAs

GOOD

76%

Host Read %

% of host read ads

BAD

5%

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The Bottom Line

This show has an estimated 480 audience size, runs 5% host read ads and promotes 76% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week3/2	Week3/9	Week3/16	Week3/30	Week4/13	Week4/20	Week4/27	Week5/4	Week5/18	Week5/25	Week6/1	Week6/8	Week6/22	Week7/6	Week7/13	Week7/20	Week8/10
Unscripted Podcastfarmjournal.com	Unscripted Podcast	1	1	1	1	2	1	1	1	2	1	1	1	1	1	1	1		Longer term buy 42%
Iowa Appraisaliowaappraisal.com	Iowa Appraisal																	1	Test in progress 8%
Legacy Farmerlegacyfarmer.com	Legacy Farmer													1					Test in progress 8%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Unscripted Podcast	$95	-2.1%	0%	100%	19.0ad units	Core Performer	+1
BASF chemicals	$71	0.0%	0%	43%	14.0ad units	Core Performer	+1
Liberty Ultra Herbicide	$60	0.0%	0%	100%	12.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Top Producer Podcast: Matt Noggle, Southeastern Michigan Rancher

0:00 / 1:01

Direct Response

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#1

Run on 1x episode

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