Through the Smoke: A Miami Hurricanes football podcast Podcast Advertising - Audience, Sponsors & Contact

Overview

Through the Smoke offers an in-depth, fan-centric exploration of Miami Hurricanes football, delivering detailed game previews, post-game analyses, and comprehensive coverage of college football recruiting. Hosts Gaby Urrutia and David Lake provide expert breakdowns of upcoming matchups, strategic insights into team performance, and critical updates on player recruitment. This podcast is essential for dedicated Hurricanes fans and college football enthusiasts seeking insider perspectives, analytical discussions on team dynamics, and a deeper understanding of the complex world of recruiting. It bridges the gap between news and analysis, keeping listeners informed on the team's trajectory, potential signings, and aspirations for championship contention.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

13,860

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Direct Response

Brands with CTAs

GREAT

90%

Host Read %

% of host read ads

BAD

30%

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The Bottom Line

This show has an estimated 13.9K audience size, runs 30% host read ads and promotes 90% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week3/16	Week3/23	Week3/30	Week4/6	Week4/13	Week4/20	Week4/27	Week5/18	Week6/1	Week6/8	Week6/15	Week7/13	Week7/27	Week8/3	Week8/10	Week8/17	Week8/24	Week8/31	Week9/7
Peter Shabria Keller Williams 7 Hillskw.com	Peter Shabria Keller Williams 7 Hills	1	2	2		1	1	1	1	2	1	1	1	1	2	1	2	1	2	1	Core Performer 67%
The Mucerino Law Groupflinjury.law	The Mucerino Law Group	1	2	2			1		1	2	1	1	1	1	1	1	1	1	1	1	Core Performer 67%
Canes Connectioncanesconnection.com	Canes Connection	1	1		1			1	1	2	1	1	1	1	2	1	1		2	1	Core Performer 58%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
The Mucerino Law Group law practice	$11,005	+150.0%	100%	100%	44.0ad units	Core Performer	+1
Canes Connection sports	$10,666	+214.1%	100%	98%	41.0ad units	Core Performer
Peter Shabria Keller Williams 7 Hills real estate	$9,052	+200.0%	100%	100%	36.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Podcast: What we liked after rewatching the victory over Stanford

0:00 / 0:30

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