The World and Everything In It Podcast Advertising - Audience, Sponsors & Contact

Overview

The World and Everything In It delivers a daily news program offering essential headlines, in-depth field reporting, and expert analysis from a distinct Christian perspective. It covers a broad spectrum of topics including national and international politics, legal developments with a focus on Supreme Court cases, economic trends, and significant cultural events. The podcast distinguishes itself by providing biblical cultural analysis and original coverage, appealing to an audience that seeks comprehensive news and current affairs interpreted through a faith-grounded lens. Listeners can expect a blend of hard news, policy discussions, and thoughtful commentary on societal issues, making it ideal for those who want to stay informed while engaging with content that aligns with a Christian worldview.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

140.4K

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Direct Response

Brands with CTAs

GREAT

88%

Host Read %

% of host read ads

BAD

23%

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The Bottom Line

This show has an estimated 140.4K audience size, runs 23% host read ads and promotes 88% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week3/16	Week6/8	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17	Week8/24	Week8/31
Unboundbeunbound.us	Unbound		4		1	5	6	5		3	5	5		Core Performer 58%
World Watchworldwatch.news	World Watch	1		4				4	5		5		5	Longer term buy 42%
Cedarville Universitycedarville.edu	Cedarville University					5	5	2		4			3	Longer term buy 42%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Dordt University	$119,743	+75.0%	19%	56%	59.0ad units	Core Performer	+1
St. Dunstan's Academy	$118,567	+100.0%	26%	79%	53.0ad units	Core Performer
Ambassadors Impact Network	$98,841	-32.8%	21%	94%	47.0ad units	Core Performer

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

6.12.26 The Pentagon’s Mormon classification, Disclosure Day, and George Grant with Stephen Mansfield

0:00 / 0:11

Direct Response

6

#1

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