The Whiskey Throttle Show Podcast Advertising - Audience, Sponsors & Contact

Overview

The Whiskey Throttle Show offers an immersive dive into the world of motocross and action sports through engaging, long-form interviews. Hosted by industry veterans David Pingree and Grant Langston, the podcast features candid conversations with legendary racers, champions, and crucial behind-the-scenes figures like mechanics. It explores their journeys, challenges, and triumphs, providing listeners with unique insights into the sport's competitive landscape, technical demands, and vibrant culture. Ideal for dedicated motocross fans, aspiring athletes, and anyone fascinated by the dedication and skill required in action sports, the show blends entertainment with educational content, revealing the human stories and technical expertise that drive these high-octane disciplines.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

13,240

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Direct Response

Brands with CTAs

GOOD

65%

Host Read %

% of host read ads

GOOD

81%

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The Bottom Line

This show has an estimated 13.2K audience size, runs 81% host read ads and promotes 65% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week3/16	Week3/30	Week4/13	Week4/20	Week4/27	Week5/11	Week5/25	Week6/8	Week6/22	Week7/6	Week7/20	Week8/3	Week8/10	Week8/17	Week8/31
Motosport.commotosport.com	Motosport.com	1	1	3	1	3	2	2	1	2	2	2	2	1	2	4	Core Performer 58%
Troy Lee Designstroyleedesigns.com	Troy Lee Designs	3	2	4		4	3	3	3	3	2	3	2		3	2	Core Performer 50%
Rockformrokform.com	Rockform		2	2		3	3	3	3	3	2	1	2		3	6	Core Performer 50%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Troy Lee Designs sporting goods	$20,503	+9.2%	93%	48%	87.0ad units	Core Performer	+1
Ethika apparel & fashion	$16,170	0.0%	100%	94%	54.0ad units	Core Performer	+1
Toyota of Redlands automotive	$14,856	-69.2%	87%	90%	60.0ad units	Core Performer

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Is This the Future of Motocross? | Bonnell CEO Matt Wauters | WhiskeyThrottleShow S8 Ep 16

0:00 / 0:18

Direct Response

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#1

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