The Robot Industry Podcast Podcast Advertising - Audience, Sponsors & Contact

Overview

The Robot Industry Podcast, hosted by Jim Beretta and partnered with A3 | RIA Robotics Industry Association, offers an in-depth exploration of automation, robotics, and advanced manufacturing. Each episode features interviews with industry leaders and experts, delving into cutting-edge technologies like AI, IoT, predictive maintenance, and industrial cybersecurity. The podcast provides practical insights into real-world applications, addressing challenges faced by manufacturers, from data collection to implementing new systems. It targets professionals, engineers, and business decision-makers seeking to understand industry trends, innovation, and the strategic integration of technology to enhance productivity and solve complex industrial problems. The show distinguishes itself by offering expert-led discussions on the practical implications and future trajectory of industrial technology, often highlighting Canadian contributions and solutions.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

120

Instagram

5k

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Direct Response

Brands with CTAs

GREAT

87%

Host Read %

% of host read ads

GREAT

100%

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The Bottom Line

This show has an estimated 120 audience size, runs 100% host read ads and promotes 87% of ads for direct response advertisers.

Creator Influence

Jim Beretta

Jim Beretta is a Canadian industry professional who serves as the executive host of The Robot Industry Podcast. As a former senior marketing leader for ATS Corporation, he provides a bridge between complex engineering and B2B strategy for the automation sector. He maintains an official partnership with the Association for Advancing Automation (A3), recording the show in conjunction with the Painted Robot production agency. Beretta publishes the Capsen Robotics and the Holy Grail of Automation series, which explores technical hurdles like bin picking and autonomous system integration. A recent win for the show involves his on-site investigative recordings at Ethos Automation, where he explores local manufacturing growth. His work features deep-dive interviews with executives from global leaders such as FANUC, Teradyne, and Festo. These discussions translate high-level digital transformation concepts into actionable insights for system integrators, supply chain managers, and original equipment manufacturers navigating the Fourth Industrial Revolution.

Age: 60 years
Nationality: Canadian
Education: Business Administration, Fanshawe College

Age: 60 years
Nationality: Canadian
Education: Business Administration, Fanshawe College

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Recent Campaigns

	Advertisers	Week4/6	Week4/20	Week5/18	Week6/29	Week7/13
A3, the Association for Advancing Automationautomate.org	A3, the Association for Advancing Automation	1	1	1	1		Test in progress 8%
Customer Attractioncustomerattraction.com	Customer Attraction	1	1	1	1		Test in progress 8%
Black Innovation Networkblackinnovation.ca	Black Innovation Network					1	Test in progress 8%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency
A3, the Association for Advancing Automation	$26	+100.0%	100%	95%	21.0ad units	Core Performer
Ehrhardt Automation Systems	$13	0.0%	100%	100%	11.0ad units	Core Performer
Customer Attraction	$9	+100.0%	100%	43%	7.0ad units	Core Performer

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Pickle Robot is on a mission to automate global supply chains with AI and Robotics

0:00 / 0:21

Brand Awareness

P

#1

Run on 1x episode

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