The Mo Show Presented by BSF Podcast Advertising - Audience, Sponsors & Contact

Overview

The Mo Show features profound conversations with leading experts and innovators, delving into critical topics that shape individual lives and the future of humanity. Guided by the ethos to "own your narrative," the podcast explores a diverse range of subjects from cutting-edge health and longevity science, biohacking, and the intricacies of the healthcare system, to the transformative power of artificial intelligence, global economics, and societal evolution. Each episode offers an intellectual deep dive, challenging conventional wisdom and providing listeners with actionable insights and a broader perspective on technology, wellness, and the human condition. It caters to curious minds eager to understand complex issues, optimize their lives, and critically engage with the world's most pressing challenges and opportunities.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

106.4K

Est. Podcast Downloads

1,580

Av. Youtube Views

104.8K

Instagram

220k

YouTubers Subscribers

245k

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Direct Response

Brands with CTAs

OKAY

47%

Host Read %

% of host read ads

GREAT

98%

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The Bottom Line

This show has an estimated 106.4K audience size, runs 98% host read ads and promotes 47% of ads for direct response advertisers.

Creator Influence

Mohammed Islam

Mohammed Islam, widely known as the host and founder of "The Mo Show," is a compelling voice aiming to "Own your narrative" and provide an authentic portrayal of modern Saudi Arabia and the Middle East. Before launching the podcast, Islam spent over 12 years in the oil and gas sector. Inspired by influential podcasters like Joe Rogan and motivated by a desire to represent his country and challenge misconceptions, he transitioned into content creation. Based in Jeddah, Saudi Arabia, Islam hosts in-depth, candid interviews with a diverse range of guests, including notable Saudi figures and international personalities from fields such as business, politics, sports, culture, health, and technology. The show delves into varied topics like the transformations under Saudi Vision 2030, entrepreneurship, mental health, arts, and geopolitics, often featuring personal stories and experiences. Available across major podcast platforms like YouTube, Spotify, and Apple Podcasts, "The Mo Show" has gained recognition as a leading English-language podcast in the region, showcasing the individual journeys and societal shifts shaping the Kingdom. Supported by prominent partners like KAFD and Saudia Airlines, Islam continues to expand the podcast's reach, inviting the world to witness the dynamism and realities of life in Saudi Arabia.

Age: 35-44
Nationality: Saudi
Education: American University in Dubai

Age: 35-44
Nationality: Saudi
Education: American University in Dubai

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Recent Campaigns

	Advertisers	Week9/7	Week9/14	Week10/5	Week10/19
noonnoon.com	noon	1	1		1	Longer term buy 25%
Lexuslexus.com	Lexus			1	1	Test in progress 17%
Amaalaamaala.com	Amaala				1	Test in progress 8%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65+

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k+

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
noon	$29,444	+100.0%	100%	67%	15.0ad units	Core Performer	+1
Brew 92	$12,262	0.0%	100%	0%	5.0ad units	Core Performer
KAFD	$11,986	0.0%	100%	100%	10.0ad units	Core Performer

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Yara Alnamlah on Building a Saudi Beauty Empire & Defying Expectations

0:00 / 0:44

Direct Response

Y

#1

Run on 1x episode

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