The Kim Komando Show Podcast Advertising - Audience, Sponsors & Contact

Overview

The Kim Komando Show is a leading weekly program that demystifies the rapidly evolving world of technology, offering listeners essential insights into cutting-edge gadgets, urgent tech news, and critical digital privacy and cybersecurity tips. Host Kim Komando, a trusted digital expert, engages directly with callers, providing practical solutions to a wide array of digital life challenges, from understanding AI's impact on businesses to navigating online scams and privacy concerns like pervasive surveillance cameras. The podcast distinguishes itself by blending expert analysis with real-world problem-solving, making complex technological advancements and threats accessible and actionable for a broad audience seeking to stay informed, secure, and empowered in their digital lives.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

4,040

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Direct Response

Brands with CTAs

GREAT

91%

Host Read %

% of host read ads

OKAY

55%

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The Bottom Line

This show has an estimated 4K audience size, runs 55% host read ads and promotes 91% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week3/23	Week3/30	Week4/13	Week4/20	Week5/4	Week5/11	Week5/18	Week5/25	Week6/8	Week6/15	Week6/22	Week6/29	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17	Week8/24	Week8/31	Week9/7
Netsuite by Oraclenetsuite.com	Netsuite by Oracle	1		1		1		1				1		1	1	1		1	2	2	1	2	Core Performer 67%
Rayconbuyraycon.com	Raycon		1		1		1		1	1			1	1	1	1					1	1	Core Performer 50%
Native Pathgetnativepath.com	Native Path			1			1				1			1		1	1	1			1	1	Core Performer 50%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65+

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k+

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Kim Komando Deals media production	$2,427	+128.2%	100%	98%	47.0ad units	Core Performer	+1
Incogni information technology & services	$1,527	+9.2%	100%	89%	27.0ad units	Core Performer	+1
Netsuite by Oracle	$1,507	+144.0%	76%	100%	21.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

A cop searched his ex 717 times. Flock’s CEO admitted it.

0:00 / 1:54

Direct Response

A

#1

Run on 1x episode

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