The How of Business - How to start, run, grow and exit a small business.

The How of Business is an essential guide for aspiring entrepreneurs and established small business owners, offering a wealth of actionable advice to navigate the entire entrepreneurial journey, from inception to growth and eventual exit. Hosted by experienced entrepreneur Henry Lopez, the podcast features a blend of insightful discussions on core business topics and interviews with industry experts and successful business owners. Listeners gain practical strategies on diverse subjects, including crafting compelling sales pitches, fostering innovation through playful thinking, and developing robust business models. The show adopts a clear, educational tone, making complex business concepts accessible and directly applicable. It targets individuals seeking to enhance their business acumen, solve real-world challenges, and cultivate an agile, creative mindset to thrive in today's competitive landscape.