The Essential Oil Scoop Podcast Advertising - Audience, Sponsors & Contact

Overview

The Essential Oil Scoop is an engaging and informative podcast that blends witty commentary with practical insights into holistic health and essential oils. Hosted by Vicki and Sarah, the show explores various wellness topics, from the physical and emotional benefits of specific essential oils like Frankincense to the intricate connections between emotions, bodily functions, and overall well-being, as seen in discussions about the pancreas and emotional health. Targeting both novices and seasoned wellness enthusiasts, the podcast offers an upbeat and entertaining approach to understanding natural remedies, personal growth, and living a balanced life. It distinguishes itself by integrating humor with deep dives into the spiritual and emotional dimensions of health, providing listeners with actionable knowledge and inspiration for their wellness journey.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

83

Av. Youtube Views

3

Instagram

69

YouTubers Subscribers

15

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Direct Response

Brands with CTAs

GREAT

94%

Host Read %

% of host read ads

GREAT

99%

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The Bottom Line

This show has an estimated 83 audience size, runs 99% host read ads and promotes 94% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week3/30	Week4/6	Week4/20	Week4/27	Week5/4	Week5/18	Week6/1	Week6/8	Week6/15	Week6/29	Week7/20	Week8/3	Week8/17	Week8/24	Week8/31
doTERRAdoterra.com	doTERRA	3	1		1	2	3	2	2		2	10	5	1	1	6	Longer term buy 42%
Amazon Primeamazon.com	Amazon Prime									1							Test run 0%
Essential Emotionsessentialemotions.com	Essential Emotions			1													Test run 0%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65+

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k+

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
doTERRA health, wellness & fitness	$106	-45.3%	100%	93%	76.0ad units	Core Performer	+1
Essential Emotions	$5	0.0%	100%	100%	5.0ad units	Core Performer
The Essential Life Book	$1	0.0%	100%	100%	1.0ad units	Test run

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Ep. 335- AromaTouch Technique Explained: 8 Essential Oils, Deep Relaxation & Whole-Body Wellness

0:00 / 1:13

Direct Response

E

#1

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