The Big Mig Show Podcast Advertising - Audience, Sponsors & Contact

Overview

The Big Mig Show, hosted by Lance Migliaccio and George Balloutine, offers a dynamic and opinionated deep dive into current news, U.S. politics, and global affairs. The podcast fearlessly tackles pressing issues through a lens of investigative journalism, blending wit and humor with critical analysis. Often adopting a conservative or anti-establishment stance, the hosts scrutinize government actions, political figures like Donald Trump, and alleged institutional corruption, as seen in episodes discussing FBI operations and diplomatic gift tracking. Targeting an audience keen on political commentary and alternative perspectives, the show aims to educate and foster national unity by challenging mainstream narratives and presenting their unique viewpoint on contemporary societal and governmental issues.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

211

Est. Podcast Downloads

200

Av. Youtube Views

11

YouTubers Subscribers

286

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Direct Response

Brands with CTAs

GREAT

99%

Host Read %

% of host read ads

BAD

34%

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The Bottom Line

This show has an estimated 211 audience size, runs 34% host read ads and promotes 99% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week4/13	Week4/20	Week4/27	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17	Week8/24	Week8/31	Week9/7	Week9/14	Week9/21	Week9/28	Week10/5	Week10/12
Warrior Dog Foundationwarriordogfoundation.org	Warrior Dog Foundation	4	8	5	7	7	5	4	7	5	7	6	6	6	7	5	6	9	8	6	5	6	6	9	8	7	8	1	Core Performer 100%
Oasis of Hopeoasisofhope.com	Oasis of Hope																			1		5	7	12	12	11	12	2	Core Performer 67%
Sawman Tactical Bladessawmantacticalblades.com	Sawman Tactical Blades																					4	5	6	8	6	8	1	Core Performer 58%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65+

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k+

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
BlockTrust IRA financial services	$1,399	-100.0%	16%	100%	422.0ad units	Core Performer	+1
Prepperbar	$1,028	-100.0%	63%	100%	405.0ad units	Core Performer
Warrior Dog Foundation nonprofit organization management	$859	-3.5%	0%	98%	367.0ad units	Core Performer

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Global Finance Forum Geopolitical Economy w/ Keith Heit |EP859

0:00 / 0:38

Direct Response

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#1

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