Talk of Champions Podcast Advertising - Audience, Sponsors & Contact

Overview

Talk of Champions is the definitive podcast for dedicated Ole Miss football fans, offering comprehensive and timely coverage of the Rebels. Hosts Ben Garrett and Brad Logan provide in-depth analysis of game outcomes, coaching decisions, and team performance, alongside breaking news such as College Football Playoff selections. The podcast features exclusive insights, including interviews with individuals close to the coaching staff, giving listeners an insider's perspective on the team's journey. It caters to a passionate audience eager for detailed discussions on playoff paths, player dynamics, and the cultural significance of Ole Miss football, making it an essential listen for anyone following the Rebels and the broader college football landscape.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

13,600

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Direct Response

Brands with CTAs

GREAT

87%

Host Read %

% of host read ads

OKAY

46%

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The Bottom Line

This show has an estimated 13.6K audience size, runs 46% host read ads and promotes 87% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week4/27	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17	Week8/24	Week8/31	Week9/7	Week9/14	Week9/21	Week9/28	Week10/5	Week10/12	Week10/19	Week10/26
Quincequince.com	Quince	2	7	6	4	5	7	6	2	2		1	5	6		6	4	5	7	6	8	5	5	1	8	7	4	1	Core Performer 100%
Riverland Roofingriverlandroofing.com	Riverland Roofing	3	3	3	3	5	7	4	4	3	3	4	3	6	3	4	4	3	4	3	4	5	7	3	5	6	6	1	Core Performer 100%
Grangergrainger.com	Granger												4	6	3	5	5	4	3	7	8	6	8	2	8	8	8	2	Core Performer 100%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65+

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k+

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
BetterHelp mental health care	$65,304	+37.6%	89%	100%	189.0ad units	Core Performer	+1
Underdog sports	$54,990	0.0%	96%	99%	142.0ad units	Core Performer	+1
Quince retail	$53,071	+0.9%	99%	100%	142.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Chuck Rounsaville of the Ole Miss Spirit, plus Will Echoles and Patrick Kutas pressers

0:00 / 0:57

Direct Response

C

#1

Run on 1x episode

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