Tackle Talk - Bass Fishing Podcast Podcast Advertising - Audience, Sponsors & Contact

Overview

Tackle Talk is the definitive podcast for bass fishing enthusiasts, offering a comprehensive deep dive into the sport, science, and culture of angling. Hosted by Andrew Hayes, each weekly episode blends expert interviews with industry leaders and research scientists, providing listeners with invaluable insights into fishing techniques, cutting-edge gear, and the latest scientific studies on bass behavior and fisheries management. Beyond practical tips and in-depth gear reviews, the podcast explores the broader landscape of bass fishing, including tournament news and the evolving state of the industry. It caters to both seasoned anglers seeking to refine their skills and newcomers eager to learn, fostering a community passionate about improving their catch and understanding the aquatic world.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

21,382

Est. Podcast Downloads

20,960

Av. Youtube Views

422

Instagram

14k

YouTubers Subscribers

4k

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Direct Response

Brands with CTAs

GREAT

92%

Host Read %

% of host read ads

GREAT

96%

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The Bottom Line

This show has an estimated 21.4K audience size, runs 96% host read ads and promotes 92% of ads for direct response advertisers.

Creator Influence

Andrew Trahan

Andrew Trahan operates as a technical specialist in the angling industry, serving as the host of the Tackle Talk - Bass Fishing Podcast. He bridges the gap between high-end professional equipment and the everyday angler through detailed gear comparisons and industry-led analysis. Trahan established the annual Swimmy Awards to highlight innovation in lure design and tackle manufacturing, a series that has gained traction among major hardware brands. His portfolio includes the Breaking the Mold interview series, which documents the developmental history of iconic brands like Clutch Swimbaits and Great Lakes Finesse. Recently, Trahan launched the Tackle Talk Bass Essential Box in collaboration with Dark Horse Tackle, providing curated gear selections for seasonal applications. By hosting monthly mailbag segments and appearing at events like the Columbus Fishing Expo, he maintains a steady presence at the intersection of retail trends and tournament news, focusing on the mechanical specifications of rods, reels, and electronics.

Age: 36 years
Nationality: American

Age: 36 years
Nationality: American

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Recent Campaigns

	Advertisers	Week3/16	Week3/23	Week3/30	Week4/6	Week4/13	Week4/20	Week4/27	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17	Week8/24	Week8/31	Week9/7
Amped Outdoorsampedoutdoors.com	Amped Outdoors	1	1	2	2	2	1	1	1	2	1	1	1	1	1	1	1	1	2	1	1	1	1	1	1	1	1	Core Performer 92%
Humminbirdhumminbird.com	Humminbird	1		1	1	2	1	1	1	1	2		1	1		1	2	1	2	1	1	1	2	1	1	2	1	Core Performer 92%
Minn Kotaminnkotamotors.com	Minn Kota	1	1	2	2	2	1	1	1	1	1	1			1		1	1	2	1	1	1	1	1	1	1	1	Core Performer 92%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Amped Outdoors	$23,339	-8.0%	95%	90%	41.0ad units	Core Performer
The Rodlocker	$22,361	+75.0%	100%	100%	44.0ad units	Core Performer
Humminbird	$20,460	-18.8%	86%	81%	37.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Ep. 366 - BONUS EPISODE: 'Shop Talk' with BRIAN DOLNE

0:00 / 6:05

Direct Response

E

#1

Run on 1x episode

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