Sportstalk With Thetford and Ashby, A Podcast by Double T 97.3 Podcast Advertising - Audience, Sponsors & Contact

Overview

Sportstalk With Thetford and Ashby is a dedicated podcast for fans of Texas Tech Athletics, offering a comprehensive and engaging weekly dive into the university's sports landscape. Hosts David Thetford and Gary Ashby provide in-depth analysis, commentary, and updates on Texas Tech football, soccer, and other teams, often featuring interviews with key figures such as coaches, former players, and athletic department personnel. The show maintains a fun, fan-centric tone, making it an essential listen for Red Raider enthusiasts seeking detailed insights into team performance, game strategies, and the latest news from Lubbock. It caters to an audience passionate about college sports, particularly those with a strong connection to Texas Tech University, providing both current event coverage and a sense of community.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

20

Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.

Direct Response

Brands with CTAs

GOOD

74%

Host Read %

% of host read ads

GOOD

81%

Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.

The Bottom Line

This show has an estimated 20 audience size, runs 81% host read ads and promotes 74% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week3/2	Week3/30	Week4/6	Week4/20	Week4/27	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/13
Cantex Roofing and Constructioncantexroofing.com	Cantex Roofing and Construction		1	1	1	2	1	1	1	1	1	1	2	1	1	1	Longer term buy 42%
Roof-Wiseroofwise.com	Roof-Wise	1					1	1			1	1			1	1	Longer term buy 25%
Golf USAgolfusa.com	Golf USA			1	1				1			1	1		1		Longer term buy 25%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.

Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.

Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency
Cantex Roofing and Construction	$7	-66.7%	26%	57%	35.0ad units	Core Performer
Cantex Roofing and Construction construction	$7	0.0%	12%	73%	33.0ad units	Core Performer
Mighty Wash	$4	0.0%	100%	82%	17.0ad units	Core Performer

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.

Ads and Episodes

May 23rd, 2026: Larry Hays and Wes Kittley

0:00 / 0:25

Direct Response

M

#1

Run on 1x episode

‌
‌
‌
‌

Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.

Recent Episodes

‌
‌
‌