Small Business PR

Small Business PR is an essential podcast for entrepreneurs and small business owners seeking to amplify their brand visibility and recognition without relying on expensive PR agencies or advertising. Hosted by award-winning expert Gloria Chou, the show demystifies public relations, offering actionable, untraditional strategies for securing media features in top-tier outlets like Forbes and The New York Times. Episodes blend practical advice on crafting press-worthy angles and developing a resilient mindset with cutting-edge insights, such as leveraging AI tools like Perplexity for free PR and gift guide placements. The podcast empowers listeners to become their own PR experts, providing a clear roadmap to build authority, attract customers, and transform their business from unknown to legendary, regardless of budget or industry connections. It's ideal for purpose-driven leaders eager to master DIY media outreach and strategic communication.