Roast Battle League New York Podcast Advertising - Audience, Sponsors & Contact

Overview

Roast Battle League New York brings the raw, competitive energy of live roast comedy directly to listeners. Each episode features two comedians engaging in a no-holds-barred verbal showdown, delivering sharp, witty, and often audacious insult jokes. A panel of fellow stand-up comedians judges the battle, determining the winner. This podcast is perfect for fans of stand-up comedy, competitive performance, and those who appreciate edgy, quick-witted humor. It offers an authentic glimpse into the vibrant New York comedy scene, showcasing both established and emerging talent in a high-stakes, entertaining format.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

3,166

Av. Youtube Views

2,934

Instagram

9k

YouTubers Subscribers

4k

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Direct Response

Brands with CTAs

BAD

17%

Host Read %

% of host read ads

GOOD

83%

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The Bottom Line

This show has an estimated 3.2K audience size, runs 83% host read ads and promotes 17% of ads for direct response advertisers.

Creator Influence

Dan Wickes

Roast Battle League New York, spearheaded by producers Dan Wickes and Scott Hall, operates as the East Coast anchor for the competitive roasting movement. Operating out of the Grove34 venue in Astoria and the New York Comedy Club, the league transforms insult comedy into a structured combat sport. The production features a rotating roster of professional writers and performers, including regular appearances by JP McDade and SNL writer Dave Sirus. Their programming encompasses the flagship Roasted at Grove34 series, the historical deep dives found in The Lost Tapes, and the Roasted New York Podcast, where organizers analyze league rankings and judging criteria. A major recent milestone for the organization was the successful execution of the Winter Tournament, a bracket-style competition that determined the city’s top comedic technician. By partnering with g34 Productions, Wickes and Hall have moved beyond live theater to establish a high-definition digital archive of the city's specialized underground comedy sub-genre.

Age: 36 years
Nationality: American
Education: Unknown

Age: 36 years
Nationality: American
Education: Unknown

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Recent Campaigns

	Advertisers	Week4/27	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17	Week8/24	Week8/31	Week9/7	Week9/14	Week9/21	Week9/28	Week10/5	Week10/12	Week10/19	Week10/26	Week11/2
DraftKings Sportsbookdraftkings.com	DraftKings Sportsbook																1													Test run 0%
Three-in-1 Shampoothreeinone.com	Three-in-1 Shampoo										1																			Test run 0%

Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65+

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k+

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Lids retail	$71	-100.0%	100%	0%	1.0ad units	Test run	+1
Loose Leaf	$71	0.0%	100%	0%	1.0ad units	Test run
axe	$57	0.0%	100%	0%	1.0ad units	Test run	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Roast Battle League NY 65: Scott Hall | Mycal Dede | Priya Blunts | Andrew Manning

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#1

Run on 1x episode

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