RLI Taking the Lead Podcast Podcast Advertising - Audience, Sponsors & Contact

Overview

RLI Taking the Lead Podcast offers an insightful exploration into the evolving landscape of healthcare leadership, featuring in-depth interviews with pioneering radiologists and influential thought leaders. Hosted by Dr. Geoffrey Rubin, the podcast delves into the personal and professional journeys of guests, uncovering their strategies for innovation, digital transformation, and navigating complex challenges within academic medicine and the broader healthcare industry. Episodes highlight themes such as the impact of health IT, AI, and data exchange, alongside the critical roles of mentorship, resilience, and adaptability in shaping successful careers. This podcast is essential for medical professionals, aspiring leaders, and anyone keen to understand the future trajectory of healthcare through the lens of its most impactful figures, offering both inspiration and practical wisdom for professional growth.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

500

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Direct Response

Brands with CTAs

GREAT

100%

Host Read %

% of host read ads

GOOD

73%

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The Bottom Line

This show has an estimated 500 audience size, runs 73% host read ads and promotes 100% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17	Week8/24	Week8/31	Week9/7	Week9/14	Week9/21	Week9/28	Week10/5	Week10/12	Week10/19	Week10/26	Week11/2
RLI Summitacr.org	RLI Summit	1							1									1											Test in progress 8%

Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65+

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k+

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency
RLI Summit	$70	0.0%	89%	100%	9.0ad units	Core Performer
California Radiological Society Foundation	$4	0.0%	0%	100%	1.0ad units	Test run
Virginia Radiological Society	$4	0.0%	0%	100%	1.0ad units	Test run

Ads and Episodes

Taking the Lead 77: Bethany U. Casagranda, DO, MBA | One of Many: Leadership, Legacy and Lifting Others

0:00 / 1:12

Direct Response

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#1

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