Nightlife Podcast Advertising - Audience, Sponsors & Contact

Overview

The podcast "Nightlife" with Phil Clark and Suzanne Hill offers a comprehensive late-night program designed to engage listeners with a diverse range of current affairs and societal discussions. Moving beyond typical news headlines, the show delves into significant issues impacting communities and the planet, such as the effects of urbanization on regional populations and sustainable solutions for packaging waste. With a conversational yet informative tone, "Nightlife" aims to educate and provoke thought, appealing to a broad audience interested in understanding contemporary social, environmental, and cultural challenges. It distinguishes itself by providing in-depth analysis and fostering discussions on topics that resonate with everyday life, making it ideal for listeners seeking thoughtful engagement during the late hours.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

200

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Direct Response

Brands with CTAs

GREAT

85%

Host Read %

% of host read ads

BAD

26%

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The Bottom Line

This show has an estimated 200 audience size, runs 26% host read ads and promotes 85% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week2/23	Week3/9	Week3/16	Week3/30	Week4/6	Week4/27	Week5/11	Week6/1	Week7/27	Week8/3	Week8/17
ABC iviewabc.net.au	ABC iview	1	3	2	1	1	1	1	1	2	1		Past Performer 17%
Ego protein Waffleskelloggs.com	Ego protein Waffles									1			Test in progress 8%
Good Samgoodsamapp.org	Good Sam											1	Test in progress 8%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
ABC iview media production	$53	0.0%	15%	88%	26.0ad units	Core Performer	+1
Don't Panic: Why you can retire with less than you think	$3	0.0%	100%	0%	1.0ad units	Test run
Coast Trek	$3	0.0%	100%	100%	1.0ad units	Test run

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Alexander the Great: The man who conquered the ancient world before 33

0:00 / 2:38

Direct Response

A

#1

Run on 1x episode

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