Overview
Mind Games is a compelling investigative podcast that deconstructs the origins, evolution, and dark underbelly of Neuro-Linguistic Programming (NLP). Hosted by journalists Zoë Lescaze and Alice Hines, the show masterfully balances rigorous investigative reporting with personal experimentation, as the hosts test these controversial psychological techniques on themselves. The series explores how a 1970s self-help movement permeated everything from corporate boardrooms and life coaching to the inner workings of the NXIVM cult and the pickup artist community. With a tone that is both skeptical and deeply curious, the podcast serves as a gripping examination of human influence, the thin line between persuasion and manipulation, and the enduring allure of pseudoscientific promises in modern society.
Show Impressions
Estimates only, not verified by show
Est. Podcast Downloads
4,620
Recent Campaigns
| Advertisers | Week2/2 | Week2/9 | Week2/16 | Week2/23 | Week3/2 | Week3/9 | Week3/16 | Week3/23 | Week3/30 | Week4/6 | Week4/13 | Week4/20 | Week4/27 | Week5/4 | Week5/11 | Week5/18 | Week5/25 | Week6/1 | Week6/8 | Week6/15 | Week6/22 | Week6/29 | Week7/6 | Week7/13 | Week7/20 | Week7/27 | ||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
iHeartRadioiheart.com | iHeartRadio | 4 | 4 | 4 | 5 | 3 | Test run 0% | |||||||||||||||||||||
On Purpose with Jay Shettyjayshetty.me | On Purpose with Jay Shetty | 2 | 1 | Test run 0% | ||||||||||||||||||||||||
 EYL Universityearnyourleisure.com | EYL University | 2 | Test run 0% |
Demographics
Location
Fans by country:
Age Distribution
18-24
12.0%
25-34
28.0%
35-44
26.0%
45-54
18.0%
55-64
11.0%
65-99
5.0%
Income Brackets
$50k-60k
13.0%
$60k-70k
12.0%
$40k-50k
11.0%
$70k-80k
11.0%
$80k-90k
10.0%
$30k-40k
9.0%
$90k-100k
9.0%
$100k-150k
8.0%
$20k-30k
7.0%
$10k-20k
4.0%
$150k-200k
4.0%
$200k-1000k
2.0%
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Top Advertisers
Top Spenders | Est. Spent | Change | Host Read % | DR % | # of ads | Frequency | Top Shows |
|---|---|---|---|---|---|---|---|
iHeartRadio | $1,459 | 0.0% | 0.0% | 100.0% | 20.0ad units | Core Performer |   +1 |
On Purpose with Jay Shetty | $221 | 0.0% | 0.0% | 100.0% | 3.0ad units | Test run |   +1 |
Mind Over Mountain | $147 | 0.0% | 0.0% | 100.0% | 2.0ad units | Test run |  +1 |
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Ads and Episodes
Recent Episodes