Miller and Condon on KXnO Podcast Advertising - Audience, Sponsors & Contact

Overview

Miller and Condon on KXnO is a daily sports talk podcast originating from Des Moines' Sports Station 1460 KXnO, offering a comprehensive dive into the world of American sports. Hosts Ken Miller and Trent Condon provide engaging discussions, analysis, and opinions on a wide array of topics, from local Iowa Hawkeyes updates to regional Chicago sports and national NFL and NCAA football coverage, including College Football Playoff rankings. The show also features 'Trent's Picks,' catering to listeners interested in sports betting and predictions. Targeting avid sports fans, especially those in the Midwest, this podcast delivers timely news, expert interviews, and lively commentary, making it an essential listen for staying informed and entertained about the latest in professional and collegiate athletics.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

500

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Direct Response

Brands with CTAs

GOOD

76%

Host Read %

% of host read ads

BAD

36%

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The Bottom Line

This show has an estimated 500 audience size, runs 36% host read ads and promotes 76% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week2/23	Week3/2	Week3/9	Week3/16	Week3/23	Week3/30	Week4/6	Week4/13	Week4/20	Week4/27	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22
Iowa Lotteryialottery.com	Iowa Lottery	8	6	6	5	5	8	10	9	7	8	3	8	7	6	9	5	8	5	Longer term buy 25%
Circa Sportscircasports.com	Circa Sports	3		1	2	3	4	4	1		1	7	7	3	2	4	2	3	3	Longer term buy 25%
Centurion Stone of Iowacenturionstoneofiowa.com	Centurion Stone of Iowa		1		1	1	1	1	1	1			1	1	2	1	1			Past Performer 8%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Iowa Lottery	$755	-100.0%	0%	52%	125.0ad units	Core Performer	+1
Iowa Corn farming	$745	0.0%	0%	79%	146.0ad units	Core Performer	+1
Circa Sports gambling & casinos	$611	-100.0%	96%	46%	129.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Ken's Penultimate Show, Jamie Pollard stop by, New Host Nick Marovets Joins, Old Radio Stories & Trent's Picks presented by Circa Sports

0:00 / 1:00

Direct Response

K

#1

Run on 1x episode

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