Lu & Jarch Podcast Advertising - Audience, Sponsors & Contact

Overview

Lu & Jarch is a lively and humorous podcast that captures the essence of a lighthearted drive-time radio show. Hosted by two "best mates" and self-proclaimed "chaos merchants," the podcast offers a blend of conversational comedy, quirky news commentary, and interactive segments. Listeners can expect engaging discussions on relatable everyday topics, often with a cheeky or slightly irreverent twist, as well as recurring games and listener-submitted anecdotes. The show's tone is consistently upbeat and informal, making it ideal for those seeking entertaining banter and a relaxed escape from the daily grind. It appeals to an audience that enjoys conversational humor, social observations, and a dose of lighthearted fun, akin to a casual chat with friends.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

40

Instagram

78k

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Direct Response

Brands with CTAs

GOOD

75%

Host Read %

% of host read ads

GOOD

67%

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The Bottom Line

This show has an estimated 40 audience size, runs 67% host read ads and promotes 75% of ads for direct response advertisers.

Creator Influence

Lu & Jarch

Lu & Jarch, the dynamic radio duo of Luisa Dal Din and Jack Archdale, captivate audiences across Australia with their sharp, irreverent humor on Triple M's national Early Drive show. Their engaging content, which seamlessly blends playful pranks and relatable everyday observations, extends beyond the airwaves through their popular podcast, "Lu & Jarch," available on major platforms. The duo's recent transition to a national Early Drive slot on Triple M, commencing June 10, 2025, marks a significant milestone, amplifying their unique comedic style to a broader audience. They frequently feature interactive segments, inviting listeners to share their own experiences, and have hosted notable guests such as the cast of Superwog's Netflix series. Their ability to transform ordinary moments into compelling, shared entertainment defines their appeal, fostering a vibrant community that tunes in for both the ride and the punchline.

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Recent Campaigns

	Advertisers	Week4/20	Week4/27	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17
Red Roosterredrooster.com.au	Red Rooster											5	4	3		2	Longer term buy 33%
Xeroxero.com	Xero	3	3	5	6	2	3	1	1	1							Past Performer 17%
Amaysimamaysim.com.au	Amaysim										5				4		Test in progress 17%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Xero information technology & services	$17	-100.0%	67%	10%	42.0ad units	Core Performer	+1
Pub Plus	$14	0.0%	42%	100%	33.0ad units	Core Performer	+1
Frontier Touring entertainment	$8	+160.9%	44%	100%	18.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

A wheelie good show | Lu & Jarch on Triple M | Friday June 19

0:00 / 0:10

Brand Awareness

A

#1

Run on 1x episode

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