Lobbing Scorchers Podcast Advertising - Audience, Sponsors & Contact

Overview

Lobbing Scorchers delivers passionate and insightful commentary on the American soccer scene, with a primary focus on the Seattle Sounders, Major League Soccer, and the US Men's National Team. Hosted by MLS insider Ari Liljenwall and Noah Riffe, the podcast offers 'scorching takes' on breaking news, league changes, team performance, and player movements. Episodes delve into offseason previews, tactical analysis, and reactions to significant events like MLS Cup Playoffs and USMNT matches. This show is tailored for dedicated soccer enthusiasts who crave in-depth analysis, strong opinions, and up-to-date information on their favorite teams and the evolving landscape of professional soccer in the United States.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

1,720

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Direct Response

Brands with CTAs

GREAT

89%

Host Read %

% of host read ads

OKAY

44%

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The Bottom Line

This show has an estimated 1.7K audience size, runs 44% host read ads and promotes 89% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week4/27	Week5/11	Week5/18	Week5/25	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17	Week8/24	Week8/31
Haxan Fermentslobbingscorchers.com	Haxan Ferments	1	1		1	2	3	2	1	3	1	3	4	1	4	2	Longer term buy 33%
Progressive Insuranceprogressive.com	Progressive Insurance		1	1											3	1	Test in progress 17%
Carvanacarvana.com	Carvana											1			1	1	Test in progress 17%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65+

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k+

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Haxan Ferments	$925	-82.6%	100%	100%	30.0ad units	Core Performer	+1
Haxan Ferments	$843	0.0%	100%	93%	30.0ad units	Core Performer
QED coffee	$646	0.0%	100%	95%	22.0ad units	Core Performer

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Deadline Day LIVE: Seattle Sounders Close Summer Window

0:00 / 1:59

Direct Response

D

#1

Run on 1x episode

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