Gamertag Radio Podcast Advertising - Audience, Sponsors & Contact

Overview

Gamertag Radio offers a comprehensive deep dive into the dynamic world of video games, with a distinct focus on hardware, industry news, and product reviews. As a long-established podcast, it distinguishes itself through expert-led discussions, exclusive interviews with figures like ROG's content head, and detailed analyses of devices such as the ROG Xbox Ally, often comparing them with competitors like the Steam Deck. The show caters to a dedicated audience of gamers and tech enthusiasts eager for the latest updates, in-depth technical insights, and informed opinions on gaming trends and equipment. Its engaging, informative style combines breaking news with practical reviews, making it an essential listen for anyone passionate about the technological evolution and cultural impact of gaming.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

10,656

Est. Podcast Downloads

9,560

Av. Youtube Views

1,096

YouTubers Subscribers

2k

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Direct Response

Brands with CTAs

GOOD

80%

Host Read %

% of host read ads

BAD

5%

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The Bottom Line

This show has an estimated 10.7K audience size, runs 5% host read ads and promotes 80% of ads for direct response advertisers.

Creator Influence

Danny Peña

Gamertag Radio serves as a long-running pillar of the gaming media landscape, led by Podcast Hall of Fame inductee Danny Peña along with Parris Lilly and Peter Toledo. Operating since 2005, the outlet produces twice-weekly episodes that bridge the gap between traditional industry journalism and community-led discussion. The team is known for GTR Fan Mail segments and deep-dive technical sessions with global brand leaders, including the ESA President and CEO. Their work is highlighted in the documentary Gamertag Radio: A 10-Year Journey, which charts their growth from pirate radio origins to an essential voice for Hispanic representation in technology. Recent coverage includes hands-on previews for Crimson Desert and in-depth reviews of the ROG Xbox Ally series. By producing professional-grade studio content and live convention broadcasts, they maintain a consistent presence at events like Gamescom and PAX. This history of veteran reporting makes the outlet a primary destination for insights into the evolving landscape of interactive entertainment.

Age: 48 years
Nationality: Dominican-American
Education: Honorary Doctorate, University of Advanced Technology

Age: 48 years
Nationality: Dominican-American
Education: Honorary Doctorate, University of Advanced Technology

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Recent Campaigns

	Advertisers	Week4/27	Week6/1	Week6/8	Week7/6	Week7/27	Week8/10	Week8/17	Week8/24	Week8/31	Week9/14	Week9/21	Week10/5	Week10/12	Week10/19	Week10/26
Grangergrainger.com	Granger	2		1	1	2	1		1		1	1	1	2			Core Performer 50%
Vrbovrbo.com	Vrbo		1	1				1					1	2	2	1	Longer term buy 42%
Carvanacarvana.com	Carvana					1			1	2	1		1				Longer term buy 33%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65+

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k+

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
NVIDIA Studio computer hardware	$2,334	-22.0%	100%	33%	9.0ad units	Core Performer	+1
Granger photography	$1,481	0.0%	0%	100%	14.0ad units	Core Performer	+1
Granger retail	$1,479	+7.5%	0%	94%	17.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Call of Duty MW4 on Switch 2! Fan Mail and Gears of War E-Day RTX 5090

0:00 / 0:13

Brand Awareness

C

#1

Run on 1x episode

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