Fishing Without Bait: A Full Impact Mindfulness Podcast Podcast Advertising - Audience, Sponsors & Contact

Overview

“Fishing Without Bait” is a profoundly insightful podcast that empowers listeners to navigate the complexities of modern society with mindfulness and critical awareness. Moving beyond its serene title, the show delves into timely and crucial topics like political rhetoric, media manipulation, and the impact of digital influence on personal identity. Host Jim Ellermeyer, often joined by Mike Sorg, dissects tactics such as stochastic rhetoric and algorithmic persuasion, educating the audience on how to identify and resist these forces. The podcast fosters a compassionate yet analytical approach, encouraging listeners to cultivate self-awareness, practice media literacy, and choose kindness over division. It's essential listening for those seeking to enhance their mental resilience, think critically about information, and reconnect with authenticity in an increasingly noisy and manipulative world.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

145

Est. Podcast Downloads

140

Av. Youtube Views

5

Instagram

1k

YouTubers Subscribers

356

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Direct Response

Brands with CTAs

GREAT

96%

Host Read %

% of host read ads

GREAT

98%

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The Bottom Line

This show has an estimated 145 audience size, runs 98% host read ads and promotes 96% of ads for direct response advertisers.

Creator Influence

James Ellermeyer

Jim Ellermeyer is a nationally certified licensed professional counselor based in Pittsburgh who serves as the host of the long-running Fishing Without Bait podcast. Operating through Namaste Holistic Counseling, he translates clinical expertise in Dialectical Behavioral Therapy and Mindfulness-Based Cognitive Behavioral Therapy into accessible digital media. His production recently reached a milestone with the release of Fishing Without Bait 515: Joanna Lowe on Grief That Changes You Forever, showcasing his focus on resilience and mental health within the local creative and athletic communities. By partnering with Sorgatron Media for high-definition multi-camera studio sessions, he produces a mix of long-form interviews and 'Shorts-first' educational clips. These segments frequently feature professional athletes like Zeke Mercer and Jessie Notarius to examine the intersection of high-stakes ambition and mental wellness. His recent series focusing on recovery stories, such as From ICU to Hope: Emily’s Story, provides a resource for those navigating 12-step programs and addiction.

Age: 75 years
Nationality: American
Education: Certification, Nationally Certified Counselor

Age: 75 years
Nationality: American
Education: Certification, Nationally Certified Counselor

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Recent Campaigns

	Advertisers	Week2/23	Week3/2	Week3/9	Week3/16	Week3/23	Week4/6	Week4/13	Week5/4	Week5/11	Week5/18	Week5/25	Week6/8	Week6/22	Week7/6	Week7/20	Week7/27	Week8/3
Fishing Without Baitfishingwithoutbait.com	Fishing Without Bait				1			1	1	1	1	1	1	1	1	1			Longer term buy 33%
New Rust Podcastnewrustpodcast.com	New Rust Podcast																1	1	Test in progress 17%
Lulu.comlulu.com	Lulu.com	1	1	2		1	1	1											Test run 0%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Lulu.com publishing	$46	0.0%	100%	100%	16.0ad units	Core Performer	+1
Patreon	$37	0.0%	100%	100%	16.0ad units	Core Performer	+1
Fishing Without Bait	$36	0.0%	100%	100%	13.0ad units	Core Performer

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

From Wrestling to Real Life: Jessie Notarius on Confidence & Mindset | Episode 511

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