Fantasy Life Show Podcast Advertising - Audience, Sponsors & Contact

Overview

Your fantasy football league doesn't take days off. Neither do we. The Fantasy Life Show is a daily fantasy football podcast hosted by Kendall Valenzuela, Peter Overzet, Ian Hartitz and Dwain McFarland, with special guest appearances from the Matthew Berry! We eat, sleep, and breathe fantasy football so you don't have to (but let's be honest, you do too).

Rankings, sleepers, busts, waiver wire adds, start/sit calls, NFL Draft breakdowns, trade advice, and enough data to make your league mates nervous. Redraft, best ball, dynasty, DFS — we cover it all, all year long!

Fantasy football is our life! If it's your life too, follow along with The Fantasy Life Show

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

2,960

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Direct Response

Brands with CTAs

GOOD

71%

Host Read %

% of host read ads

GREAT

93%

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The Bottom Line

This show has an estimated 3K audience size, runs 93% host read ads and promotes 71% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week3/16	Week3/23	Week3/30	Week4/6	Week4/13	Week4/20	Week4/27	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17	Week8/24	Week8/31	Week9/7
Xfinity Mobilexfinity.com	Xfinity Mobile	2	2	2	2	3	2	1	2	2	3	3	3	3	3	3	3	5	4	3	4	3	3	3	2	3	4	Core Performer 92%
U-Nestunest.co	U-Nest				1	2	1	2	2	2	1	2	1	1	1	2	3	4	2	2	3	2	2	3	2	2	1	Core Performer 92%
Mike's Hard Lemonademikeshard.com	Mike's Hard Lemonade	1																		1	1		2	1	2		1	Core Performer 50%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Xfinity Mobile	$8,584	-35.6%	91%	65%	176.0ad units	Core Performer	+1
DraftKings Sportsbook computer games	$2,858	0.0%	100%	97%	59.0ad units	Core Performer	+1
U-Nest	$2,440	-0.2%	92%	96%	52.0ad units	Core Performer

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

9 Players You Can Add of Waiver Wire Before Week 1 Starts + Pre-Week 1 Utilization Mad Libs

0:00 / 1:14

Direct Response

9

#1

Run on 1x episode

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