BiggerPockets Money Podcast Podcast Advertising - Audience, Sponsors & Contact

Overview

The BiggerPockets Money Podcast is an essential resource for individuals aiming to master personal finance, accelerate wealth growth, and achieve financial independence. Hosted by Mindy Jensen and Scott Trench, this podcast moves beyond basic money management, offering deep dives into practical investment strategies, real estate ventures, and the nuanced approaches of high-net-worth individuals. Each episode features inspiring success stories and expert interviews, providing actionable advice for earning more, spending smarter, and investing wisely. It caters to a diverse audience, from those starting with limited capital to seasoned investors seeking advanced tactics, making complex financial concepts accessible and directly applicable to achieving a financially free lifestyle.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

73,118

Est. Podcast Downloads

60,180

Av. Youtube Views

12,938

Instagram

28k

YouTubers Subscribers

122k

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Direct Response

Brands with CTAs

GREAT

90%

Host Read %

% of host read ads

OKAY

59%

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The Bottom Line

This show has an estimated 73.1K audience size, runs 59% host read ads and promotes 90% of ads for direct response advertisers.

Creator Influence

BiggerPockets Money Podcast

BiggerPockets Money, fronted by hosts Scott Trench and Mindy Jensen, stands as a premier educational platform dedicated to demystifying personal finance and the Financial Independence, Retire Early (FIRE) movement. The channel consistently provides actionable strategies for wealth building, debt management, and strategic investing, translating complex financial concepts into understandable advice. Through their highly-regarded BiggerPockets Money Podcast and the recurring "Finance Friday" series, they regularly feature in-depth interviews with financial experts and individuals who have successfully navigated their own paths to financial independence. Their comprehensive content, including recent guides such as "The Ultimate Guide to FIRE in 2025," empowers a diverse audience to confidently take control of their financial futures and pursue early retirement.

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Recent Campaigns

	Advertisers	Week4/27	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17	Week8/24	Week8/31	Week9/7	Week9/14	Week9/21	Week9/28	Week10/5	Week10/12	Week10/19
Monarchmonarch.com	Monarch	1	2	2	2	1	2	2	2	1		3	3	2	2	2	2	2	2	3	2	3	3	3	4	4	4	Core Performer 92%
Northwest Registered Agentnorthwestregisteredagent.com	Northwest Registered Agent	1	1	2	2	1	2	2	2		1	3	3	2	1	2	2	1	1	2	1	3	3	3	4	4	4	Core Performer 92%
Ethosethos.com	Ethos						2	2	2	1		3	3	2	2	2	2	2	2	2	2		3	2	4	4	4	Core Performer 83%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65+

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k+

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Monarch information technology & services	$194,990	+23.7%	97%	100%	100.0ad units	Core Performer	+1
Northwest Registered Agent legal services	$150,766	+66.7%	75%	99%	83.0ad units	Core Performer	+1
Ethos insurance	$91,090	-11.4%	100%	100%	44.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

The Banks, Credit Cards, and Insurance the Top 1% Recommend

0:00 / 1:20

Direct Response

T

#1

Run on 1x episode

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