Best of The Roula Show with Eric Podcast Advertising - Audience, Sponsors & Contact

Overview

The "Best of The Roula Show with Eric" podcast delivers a curated selection of engaging and often humorous segments from the popular Houston morning radio program. Featuring hosts Roula, Eric, Special K, and Sam, the show offers a lively blend of conversational discussions on daily life, holiday traditions, and local happenings, often infused with comedic bits like prank calls. This podcast is ideal for listeners seeking lighthearted entertainment, relatable banter, and a dose of local personality to brighten their day. It captures the dynamic energy of a live radio broadcast, making it perfect for those who enjoy casual listening and staying connected with community-focused, entertaining content.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

5,020

Instagram

61k

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Direct Response

Brands with CTAs

GREAT

81%

Host Read %

% of host read ads

BAD

35%

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The Bottom Line

This show has an estimated 5K audience size, runs 35% host read ads and promotes 81% of ads for direct response advertisers.

Creator Influence

Roula Christie

Operating as Houston’s hit music authority, 104.1 KRBE serves the Texas market through the high-energy ensemble program The Roula Show with Eric. The group blends traditional FM broadcasting with a digital-first approach, utilizing the Best of The Roula Show with Eric podcast to deliver on-demand content to listeners. They maintain a localized presence through signature interactive segments such as Group Therapy, where the hosts navigate complex relationship dilemmas, and the lighthearted Mystery Box challenges. The team recently expanded their live engagement strategy with the launch of The Last Laugh, a comedy series staged at Typhoon Texas Waterpark. Partnering frequently with local institutions like Crime Stoppers of Houston and global music brands through the YourMusicPlus series, the station provides exclusive access to artists like Ryan Tedder. Their programming bridges celebrity pop culture with community-centric dialogue, solidifying their role as a central fixture in Houston’s daily media rotation and live entertainment circuit.

Age: 55 years
Nationality: American
Education: Not specified, University of Houston

Age: 55 years
Nationality: American
Education: Not specified, University of Houston

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Recent Campaigns

	Advertisers	Week3/16	Week3/23	Week3/30	Week4/6	Week4/13	Week4/20	Week4/27	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17	Week8/24	Week8/31	Week9/7
104.1 KRBEkrbe.com	104.1 KRBE		1	3	3	8	1			1	1	2	1			2	1	7	8	7	3	6	11	11	3		3	Core Performer 92%
Push & Win Law Firmpushwin.com	Push & Win Law Firm	1		4	9	13	15	6	13	14	14	10	6	8	8	12	10	9	10	11	13	11	13	14	11			Core Performer 83%
Shopifyshopify.com	Shopify							3	6	10	9	2	8	4	3	6	5	9	9		6	2	1	3	2	3		Core Performer 83%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Push & Win Law Firm	$14,034	-7.5%	38%	100%	237.0ad units	Core Performer
Push & Win	$9,629	0.0%	2%	100%	187.0ad units	Core Performer
Shopify information technology & services	$6,663	-78.9%	0%	99%	114.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

7a Special K Prank Call - The 50K Retaining Wall, Radio Tradio, Scoop Dolly Parton Passing What To Watch This Weekend 082626

0:00 / 0:23

Direct Response

7

#1

Run on 1x episode

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