SpotsNow Launches Custom AI Agents That Give Podcast Network Sales Teams More Time to Sell

Nashville, TN · October 15, 2026. SpotsNow today launched custom AI agents for podcast networks, a set of modular agents built directly into a network's existing stack to take on the biggest operational bottlenecks in podcast ad sales. Each agent is shaped around the work that actually costs a team time, from finding the next advertiser to turning around an RFP, and the agents work together as one integrated system, giving a network a single workflow that tracks every step of the sales cycle. It all runs on SpotsNow's intelligence across 61,000+ commercially relevant shows.

The launch advances SpotsNow's core mission: making it easier to book in the channel. SpotsNow is dedicating its engineers to a select few networks as design partners, building each set of agents around that network's own workflows. Details are at spotsnow.io/os.

Sales teams are buried in the work before the sale

Podcast sales teams spend a large share of their week on RFP templates, vetting emails, and spreadsheet wrangling. Every inbound brief means researching the brand, checking it against the talent, clearing conflicts, and reformatting the answer into whatever template the buyer sent. On the outbound side, finding the advertisers most likely to convert is hard, and reaching them at the right moment is harder.

Most networks do not have an in-house engineering team to fix that. Until now, the answer has been to hire more people or accept that sellers spend their time filling out forms instead of selling.

“Every network we talk to has the same problem. Their sellers are great at selling, and they spend half the week on RFP templates, vetting emails, and spreadsheets. We come in as the engineering team they'd have hired if they could, find the bottleneck that's actually costing them time, and build agents right into how they already work. Nothing to rip out, nothing new to learn. Their sellers just get their week back.”

Cam Pritchard, Founder and CEO, SpotsNow

Four agents, built around the real bottleneck

Networks start with the agent that solves their biggest time sink and add modules as new bottlenecks come up. Together they follow a deal from first touch to approval:

1. Outbound Agent. Finds the brands most likely to spend and targets them with personalized pitches.
2. Vetting Agent. Vets advertisers against a network's talent to confirm they are a good fit.
3. RFP Agent. Fills out RFPs for advertisers in their desired formats.
4. Competitor Check. Checks conflicts, overlap, and exclusivity before campaign approval.

More time selling, not preparing to sell

SpotsNow says networks working with the agents can expect:

• 30% more time spent selling, not preparing to sell.
• 2 to 3x the outbound volume from the same sales team, without dropping quality.
• 10 hours of RFP planning handled a month, without a new hire.

One integrated system for the whole sales cycle

The agents are not standalone tools. They connect into one integrated system that gives networks a single, connected workflow from first touch to signed campaign. A brand the Outbound Agent surfaces moves straight into vetting, a vetted brand flows into the RFP response, and Competitor Check clears the plan before approval. Every step is tracked in one place, so sales leaders can see where each deal stands and sellers never lose a lead between tools, spreadsheets, and inboxes.

No rip and replace

The agents plug into whatever a network already runs. SpotsNow builds around the workflows a team already has, so there is nothing new for sellers to learn and the work meets them where they are. Networks can also add the SpotsNow connector to Claude or ChatGPT to query the same intelligence directly.

A person stays in control

Agents carry the repetitive load and get the work most of the way there. Sellers make the final call and the final edit before anything goes out. Leads and relationships stay with the network's own sales team, and a network's roster and deal data are used only to run its own agents.

“Podcast sales teams have always been stretched between answering the brands already in the inbox and finding the next ones. AI-powered lead discovery changes that math. SpotsNow helps sales teams connect with qualified brands, build new relationships, and turn more of their inventory into revenue, without taking the people out of a business that has always been built on relationships.”

Jess Robine, Advisor to SpotsNow

Economics

Agents are scoped per network and billed as a monthly subscription. AI usage runs on the network's own account with its choice of models and no markup from SpotsNow. Listing shows on the SpotsNow marketplace stays free, and so does receiving and responding to leads. SpotsNow takes a 10% fee only on SpotsNow-sourced remnant spots, with no fee on a network's existing advertiser relationships.

Availability

Custom AI agents for networks are available now through SpotsNow's design partner program. Networks can book a demo at spotsnow.io/os.