The Hospital & Health Care industry delivers medical services through facilities like hospitals, clinics, and nursing homes, serving patients with curative, preventive, and rehabilitative care. It encompasses a wide range of services including emergency care, surgery, diagnostics, and long-term care, supported by advanced medical technology and a skilled workforce of physicians, nurses, and allied health professionals.
The Hospital & Health Care industry delivers medical services through facilities like hospitals, clinics, and nursing homes, serving patients with curative, preventive, and rehabilitative care. It encompasses a wide range of services including emergency care, surgery, diagnostics, and long-term care, supported by advanced medical technology and a skilled workforce of physicians, nurses, and allied health professionals.
Est Annual Spend
$63.7M
Repeat Buy Rate
89.26%
GREAT% Direct Response
69%
GOODEst. Spend
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The Bottom Line
This industry has an estimated $15.9M monthly podcast ad spend and a 89% repeat buy rate and promotes 69% of ads for direct response advertisers.
The best campaign consists of the highest performing show with a perfect match and additional supporting shows.
Top Spenders | Est. Spent/yr | Change | Host Read %. | Type | Avg Order Size | Total Ads | Top Shows |
|---|---|---|---|---|---|---|---|
 Vrbo Hospital & Health Care | $79.7M | -34% | 1% | Direct response | 6.0ad units | 22007total |   +1 |
 MIDI Health Hospital & Health Care | $25.4M | -18% | 11% | Direct response | 3.8ad units | 2164total |   +1 |
 GoodRx Hospital & Health Care | $15.1M | -26% | 26% | Direct response | 4.9ad units | 158total |   +1 |
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These are the top performing ads in your industry. Obviously these are purely for inspiration so you can understand how to think about your talking points and convert your ideal audience to drive higher returns.
GoodRx
0:00 / 0:53#1 GoodRx
Run on 1x episode
#2 Hidden Valley Ranch
0:00 / 1:11
#3 Row
0:00 / 1:33Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.
Top Shows | Impressions | Episodes/month | Host read % | Ads | Ad Load | Brand Repeat | Core Buyers % | Top Brands |
|---|---|---|---|---|---|---|---|---|
Crime Junkie True Crime | 7,358,140 | 5.00 /mo | 52.9% | 17 | 0.94 | 100.0% | 0.0% |  |
 Call Her Daddy Society & Culture | 3,869,658 | 5.67 /mo | 100.0% | 19 | 0.63 | 100.0% | 100.0% | |
 The MeidasTouch Podcast News | 1,075,040 | 47.00 /mo | 2.0% | 148 | 0.47 | 55.6% | 22.2% | |
Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.