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Overview

Wildgrain is a Boston-based subscription service that delivers artisanal, bake-from-frozen sourdough breads, fresh pastas, and pastries directly to customers across the contiguous United States. Founded in 2020 by Ismail Salhi and Johanna Hartzheim, the company focuses on providing high-quality carbohydrates made with natural ingredients and traditional fermentation methods.

The company partners with small, local bakers and pasta makers to create its products, which include sourdough breads, croissants, dinner rolls, Bavarian pretzels, and handmade pasta. All items arrive frozen and can be baked in 25 minutes or less. Wildgrain emphasizes health benefits through its slow-fermentation sourdough process, which aids digestion and supports gut health. The subscription boxes are customizable, offering plant-based and gluten-free options to cater to various dietary needs.

Wildgrain has achieved rapid growth, generating $30 million in revenue within three years and is recognized for its exceptional customer service and sustainability efforts. The company also donates meals to The Greater Boston Food Bank for every membership sold, contributing over 850,000 meals to date. Wildgrain has received multiple awards, including USA TODAY’s Best Food Subscription Box and Newsweek’s Best Gourmet Subscription Box.
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