Website: vizio.com
Overview
VIZIO is an American electronics company founded in 2002 and headquartered in Irvine, California. The company focuses on delivering immersive entertainment and innovative connected home devices at great value. VIZIO gained recognition for offering high-definition televisions at competitive prices, initially selling through warehouse retailers like Costco and Sam’s Club. It went public in 2021 and was acquired by Walmart in 2024.
VIZIO designs and manufactures a variety of consumer electronics, including high-definition and smart TVs, soundbars, and its proprietary SmartCast operating system. SmartCast provides access to popular streaming apps and over 300 free channels through WatchFree+. The company has also developed a significant advertising business through its SmartCast platform, which supports millions of active accounts and numerous advertiser relationships. VIZIO targets mass-market consumers who seek quality home entertainment technology without high prices, selling its products through major retailers and digital streaming services.
VIZIO designs and manufactures a variety of consumer electronics, including high-definition and smart TVs, soundbars, and its proprietary SmartCast operating system. SmartCast provides access to popular streaming apps and over 300 free channels through WatchFree+. The company has also developed a significant advertising business through its SmartCast platform, which supports millions of active accounts and numerous advertiser relationships. VIZIO targets mass-market consumers who seek quality home entertainment technology without high prices, selling its products through major retailers and digital streaming services.
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