Up Podcast Advertising: Spend, Top Shows & Campaigns

Overview

Up is an Australian neobank based in Melbourne, Victoria, founded in 2018 through a partnership between software company Ferocia and Bendigo & Adelaide Bank. With a customer base exceeding 900,000, Up primarily serves young Australians seeking a modern banking experience.

The bank offers a mobile banking app that emphasizes ease of use and financial management. Key features include instant Apple Pay provisioning, fast bank transfers via PayID, and integration with Afterpay for transaction tracking. Up provides digital-first services such as transaction monitoring, budgeting tools, and real-time notifications, making it a convenient choice for tech-savvy users. By focusing on innovative and user-friendly financial solutions, Up aims to challenge traditional banking models.

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Top Shows

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Ads

Core Lords: Max Desantis' Modern Balinese Surf Epic, 'Magic Island,' Captures the Battle Between Cosmic Local Culture and Core Lords, and what Jim Banks Calls the "Parasitic Class"

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Recent Campaigns

	Shows	Week5/11	Week6/1	Week6/8	Week6/22	Week6/29	Week7/13	Week7/27	Week8/17	Week8/24	Week8/31	Week9/21	Week9/28	Week10/5	Week10/12	Week10/19
AIN'T THAT SWELL	AIN'T THAT SWELL 67%	1	1	1	1	1	1	1	2	1	2	1	2	1	1	1	Core Performer 67%
Shameless	Shameless 17%												1	1			Test in progress 17%
The Savings Tip Jar	The Savings Tip Jar 8%														2		Test in progress 8%

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T The Daily Brief	The Daily Brief 75%		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
T Tech Frontiers	Tech Frontiers 75%	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
C Culture Code	Culture Code 75%	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
M Market Close	Market Close 75%	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
S Side Hustle Radio	Side Hustle Radio 75%		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

T The Daily Brief	The Daily Brief 75%		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
T Tech Frontiers	Tech Frontiers 75%	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
C Culture Code	Culture Code 75%	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
M Market Close	Market Close 75%	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
S Side Hustle Radio	Side Hustle Radio 75%		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%