Spotify Podcast Advertising: Spend, Top Shows & Campaigns

Overview

Spotify is a Swedish audio streaming company founded in 2006 by Daniel Ek and Martin Lorentzon. It launched to the public in 2008 and has grown to become the world's most popular audio streaming service, boasting over 696 million users and 276 million subscribers across more than 180 markets as of 2024.

Spotify offers a wide range of audio content, including access to over 100 million music tracks, nearly 7 million podcasts, and around 350,000 audiobooks. The platform uses advanced algorithms to personalize music recommendations and playlists, enhancing user engagement. It also features synchronized lyrics, music reviews, and social messaging, along with family plans and partnerships with companies like Uber and PlayStation. Spotify's mission is to support artists by providing them with a platform to earn a living from their work while allowing fans to discover and enjoy diverse audio content.

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Top Shows

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Ads

Coffee Talk In The Evening—"We Are Obsessed"

0:00 / 0:22

Brand Awareness

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#1

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Recent Campaigns

	Shows	Week3/16	Week3/23	Week4/6	Week4/13	Week4/20	Week4/27	Week5/4	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/13	Week7/20	Week8/3	Week8/10	Week9/7
K.L.P Entertainment Filmworks	K.L.P Entertainment Filmworks 58%	4	4	5	9		2	1	1	3	2	3	2	2	1	3	1	3	1	1	Core Performer 58%
The Heat 94.6 Radio Station®️	The Heat 94.6 Radio Station®️ 50%	6	4	4	5	2	2	2	1	2	1	5	2	3	1	4	1	3	1		Core Performer 50%
Swanky 93.3 Radio Station™	Swanky 93.3 Radio Station™ 50%	4	4	2	5	2	2		1	3	2	4	2	1	1	3	1	3	1		Core Performer 50%

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T The Daily Brief	The Daily Brief 75%		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
T Tech Frontiers	Tech Frontiers 75%	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
C Culture Code	Culture Code 75%	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
M Market Close	Market Close 75%	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
S Side Hustle Radio	Side Hustle Radio 75%		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

T The Daily Brief	The Daily Brief 75%		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
T Tech Frontiers	Tech Frontiers 75%	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
C Culture Code	Culture Code 75%	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
M Market Close	Market Close 75%	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
S Side Hustle Radio	Side Hustle Radio 75%		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%