Mercedes-Benz

Mercedes-Benz USA (MBUSA) is the American subsidiary responsible for distributing Mercedes-Benz passenger cars, headquartered in Sandy Springs, Georgia. Established in 1965, MBUSA manages sales, marketing, and customer service for the brand in the U.S., which is its most significant foreign market. The company employs around 1,400 to 1,600 people and operates a network of 368 associated dealerships that employ over 22,000 individuals nationwide.

MBUSA offers a wide range of luxury vehicles, including sedans, SUVs, coupes, convertibles, and performance models. The company is known for its commitment to innovation and safety, having pioneered features like crumple zones and airbags. With a strong presence in the luxury automotive market, MBUSA serves a diverse customer base that values quality and prestige. The company also engages in community initiatives, such as sponsoring the Mercedes-Benz Stadium in Atlanta, further enhancing its brand visibility.