Blizzard Podcast Advertising: Spend, Top Shows & Campaigns

Overview

Blizzard Entertainment, Inc. is a prominent American video game developer and publisher based in Irvine, California. Founded in 1991, the company initially focused on porting games before creating original titles. It became known as Blizzard Entertainment in 1994 after being acquired by Davidson & Associates.

Blizzard is celebrated for its influential video game franchises, including World of Warcraft, a massively multiplayer online role-playing game; the Diablo series, known for its dark fantasy themes; the StarCraft series, a popular sci-fi real-time strategy game; and Overwatch, a team-based first-person shooter. The company also operates Battle.net, an online gaming platform that supports multiplayer gaming, social networking, and digital distribution.

As a subsidiary of Activision Blizzard and part of Microsoft Gaming since 2023, Blizzard continues to develop and publish games while maintaining its unique brand identity. Its diverse customer base includes gamers from casual players to competitive esports participants, drawn to its immersive storytelling and community features.

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Top Shows

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Ads

Girls Gone WoW - Show 696: What do you regret in WoW?

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Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.

Recent Campaigns

	Shows	Week3/30	Week4/27	Week6/1	Week8/17	Week9/21
Girls Gone WoW	Girls Gone WoW 8%	1	1		2		Test in progress 8%
Noclip Crewcast	Noclip Crewcast 8%					1	Test in progress 8%
Checkpoint	Checkpoint 0%			1			Test run 0%

Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.

T The Daily Brief	The Daily Brief 75%		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
T Tech Frontiers	Tech Frontiers 75%	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
C Culture Code	Culture Code 75%	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
M Market Close	Market Close 75%	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
S Side Hustle Radio	Side Hustle Radio 75%		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

T The Daily Brief	The Daily Brief 75%		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
T Tech Frontiers	Tech Frontiers 75%	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
C Culture Code	Culture Code 75%	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
M Market Close	Market Close 75%	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
S Side Hustle Radio	Side Hustle Radio 75%		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%