Top Shows in True Crime
Delve into gripping real life mysteries, unsolved cold cases, and notorious criminals. These captivating podcasts explore deep investigative journalism, forensic science, and the dark psychological motives behind some of the world's most shocking criminal acts.
Shows in category: 1,149
Top Shows in True Crime
Delve into gripping real life mysteries, unsolved cold cases, and notorious criminals. These captivating podcasts explore deep investigative journalism, forensic science, and the dark psychological motives behind some of the world's most shocking criminal acts.
Shows in category: 1,149
Est Monthly Spend
$130,384,836
Repeat Buy Rate
61.68%
GREAT% Direct Response
84%
GREATEst. Spend
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Most Run Ad
Chime
0:00 / 1:29The Bottom Line
This category has an estimated $130M monthly podcast ad spend and a 62% repeat buy rate and promotes 84% of ads for direct response advertisers.
Shows Performance Rankings
The best campaign consists of the highest performing show with a perfect match and additional supporting shows.
Rank | Top Shows | Est. Spent | Change | Est. Impressions | Host Read % | Avg. Core Buys | Core Buyers % | Avg. Repeat Rate | Top Advertisers |
|---|---|---|---|---|---|---|---|---|---|
| #1 |  True Crime ObsessedTrue CrimeTrue Crime | $9M | -2% | 693.6K | 48% | 20x ad units | 38% | 55% |  +1 |
| #2 |  The Dating DetectivesTrue CrimeSociety & Culture | $295.6K | -17% | 65K | 48% | 11x ad units | 35% | 55% |   +1 |
| #3 |  Wine & CrimeTrue CrimeComedy | $3.2M | -52% | 301.1K | 41% | 14x ad units | 16% | 30% |   +1 |
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Top Advertisers
Top Spenders | Est. Spent | Change | Host Read % | DR % | # of ads | Frequency | Top Shows |
|---|---|---|---|---|---|---|---|
 SimpliSafe electrical/electronic manufacturing | $39,535,615 | +13.1% | 64.1% | 98.8% | 5.8ad units | Core Performer |   +1 |
Quince retail | $32,530,382 | +39.5% | 98.2% | 99.5% | 7.9ad units | Core Performer |   +1 |
 Mint Mobile telecommunications | $27,737,346 | +42.4% | 23.2% | 99.4% | 6.6ad units | Core Performer |  +1 |
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