What the Hack? Podcast Advertising - Audience, Sponsors & Contact

Overview

What the Hack? is an award-winning podcast that delves into the intricate world of true cybercrime, offering listeners both captivating stories and actionable advice. Each episode features expert guests who unravel complex digital threats, from large-scale data breaches and sophisticated click fraud schemes to the evolving landscape of AI exploits and the historical roots of online scams. The podcast provides a crucial understanding of how cybercriminals operate, exploring the perverse ingenuity behind digital exploitation and organized crime networks. Targeting individuals concerned about online security, tech enthusiasts, and those interested in the intersection of true crime and technology, What the Hack? educates its audience on current and emerging cyber risks, empowering them with knowledge to navigate the digital world more safely.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

7,480

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Direct Response

Brands with CTAs

GREAT

89%

Host Read %

% of host read ads

BAD

27%

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The Bottom Line

This show has an estimated 7.5K audience size, runs 27% host read ads and promotes 89% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17	Week8/24	Week8/31	Week9/7	Week9/14	Week9/21	Week9/28	Week10/5	Week10/12	Week10/19
Delete Mejoindeleteme.com	Delete Me	1	1	1	1	1	1	1	1	1	1	1	1	1	1	1	1	1	1	1	1	1	1	1	1	1	Core Performer 92%
Disney Plusdisneyplus.com	Disney Plus	1															1				1						Test in progress 17%
Venmovenmo.com	Venmo																					1				1	Test in progress 17%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Delete Me information technology & services	$4,444	-49.7%	100%	100%	50.0ad units	Core Performer	+1
Harvard Business School Executive Education higher education	$933	0.0%	0%	100%	13.0ad units	Core Performer	+1
Real Organic Podcast	$584	0.0%	0%	100%	9.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Episode 274: How to Not Buy a Stolen House

0:00 / 0:38

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#1

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