Weekend Huddle Podcast Advertising - Audience, Sponsors & Contact

Overview

Weekend Huddle offers a lively and analytical deep dive into the world of American sports, primarily focusing on the NHL, NFL, and college football. Hosted by Nick Frazier, Connor Nute, and Parker Kelley, the podcast provides comprehensive sports talk, covering recent game results, team performance, player breakouts, and coaching strategies. Episodes feature engaging discussions, listener polls on fan culture, and recurring segments like 'Nute's Notes' and 'Where Are They Now?'. It caters to dedicated sports enthusiasts seeking informed opinions, strategic breakdowns, and a community-driven perspective on the latest happenings in professional and collegiate athletics.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

100

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Direct Response

Brands with CTAs

OKAY

34%

Host Read %

% of host read ads

GREAT

94%

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The Bottom Line

This show has an estimated 100 audience size, runs 94% host read ads and promotes 34% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week4/27	Week5/4	Week5/11	Week5/18	Week6/1	Week6/8	Week6/22	Week7/13	Week7/20	Week8/3	Week8/10
Tennessee Brew Workstnbrew.com	Tennessee Brew Works	1	1	3	1	1	2	2	1		1		Longer term buy 33%
Wilson County Hyundaiwilsoncountyhyundai.com	Wilson County Hyundai					1		1		2		2	Longer term buy 25%
Acesmilb.com	Aces		1					1	1				Test in progress 17%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Wilson County Hyundai automotive	$82	-75.6%	100%	10%	73.0ad units	Core Performer	+1
Tennessee Brew Works	$26	-82.8%	100%	0%	21.0ad units	Core Performer	+1
LPL Financial financial services	$22	0.0%	100%	6%	18.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Hour 1: Reaction to Titans preseason opener vs 49ers, Jayden Daniels vs LSU saga (8-15-26)

0:00 / 0:20

Direct Response

H

#1

Run on 1x episode

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