The Royals of Malibu Podcast Advertising - Audience, Sponsors & Contact

Overview

The Royals of Malibu is a captivating audio drama that plunges listeners into the high-stakes world of Ella Sinclair, an orphan navigating the opulent yet treacherous lives of Malibu's elite Royal family. This serialized narrative blends elements of young adult romance, social drama, and gripping mystery, as Ella uncovers dark secrets surrounding the enigmatic Reed Royal. With a tone that is both dramatic and suspenseful, the podcast explores themes of class disparity, hidden truths, and the complexities of love and betrayal. It appeals to fans of YA fiction, teen dramas, and crime-infused narratives, offering a distinctive, fully voiced storytelling experience akin to a binge-worthy TV series.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

43,540

Est. Podcast Downloads

40,120

Av. Youtube Views

3,420

Instagram

25k

YouTubers Subscribers

5k

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Direct Response

Brands with CTAs

GREAT

100%

Host Read %

% of host read ads

BAD

4%

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The Bottom Line

This show has an estimated 43.5K audience size, runs 4% host read ads and promotes 100% of ads for direct response advertisers.

Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65+

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k+

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
1-800 Contacts	$2,774	0.0%	20%	100%	5.0ad units	Core Performer	+1
Granger photography	$2,106	0.0%	0%	100%	5.0ad units	Core Performer	+1
USAA financial services	$2,043	0.0%	0%	100%	5.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

S3 E7 - "Friends to Lovers"

0:00 / 0:30

Direct Response

S

#1

Run on 1x episode

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